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Digital Marketing Strategist

2 months ago

Kuching, Sarawak, Malaysia TIME's group Full time

Marketing Strategy and Campaigns

Developing and Executing Marketing Plans
- Designing and implementing comprehensive marketing strategies to drive business growth and brand awareness for TIME's group
- Creating and executing marketing campaigns across multiple channels, including digital and traditional marketing
- Collaborating with cross-functional teams to develop and execute marketing plans and initiatives
- Analyzing market trends and competitor activity to inform marketing strategies and optimize campaign performance

Content Creation and Management
- Developing and implementing content marketing strategies to engage target audiences and drive website traffic and sales
- Creating and curating high-quality content, including blog posts, social media posts, and email newsletters
- Managing and maintaining content calendars to ensure consistent and timely content publication
- Collaborating with the design team to create visual assets for campaigns and social media posts

Market Research and Analysis
- Conducting market research to identify trends, opportunities, and challenges in the digital marketing landscape
- Analyzing data and metrics to evaluate the success of marketing campaigns and make data-driven decisions
- Identifying areas for improvement and implementing changes to optimize campaign performance
- Staying up-to-date with industry developments and trends to inform marketing strategies and stay ahead of the competition

Client Management and Communication
- Managing and maintaining relationships with clients and stakeholders to ensure effective communication and collaboration
- Developing and executing client-facing marketing strategies and campaigns
- Analyzing client feedback and data to inform marketing strategies and optimize campaign performance
- Collaborating with the sales team to develop and execute sales strategies and campaigns

Team Collaboration and Leadership
- Collaborating with cross-functional teams, including design, development, and sales, to develop and execute marketing plans and initiatives
- Leading and managing marketing teams to achieve business objectives and drive growth
- Developing and implementing training programs to enhance team skills and knowledge
- Staying up-to-date with industry developments and trends to inform marketing strategies and stay ahead of the competition

Additional Responsibilities
- Managing and overseeing marketing budgets and resources to ensure effective use of resources and optimal return on investment
- Developing and executing marketing metrics and analytics to measure campaign performance and inform future marketing strategies
- Collaborating with the IT team to develop and implement marketing technology solutions to enhance campaign performance and efficiency

Requirements and Qualifications

  1. Which of the following statements best describes your right to work in Malaysia?
  2. What's your expected monthly basic salary?
  3. How many years' experience do you have as a Digital Marketing Executive?
  4. How many years of digital marketing experience do you have?
  5. How many years' experience do you have in market research?