Marketing Associate, Sovereign's Capital Marketing
5 days ago
Sovereign's Capital is a leading superapp in Southeast Asia, providing a range of services including transportation, payments, and financial services. Our mission is to drive economic empowerment for everyone in the region.
Job SummaryWe are seeking a highly motivated and experienced Marketing Associate to join our team in Malaysia. As a Marketing Associate, you will be responsible for planning, coordinating, and executing marketing campaigns aligned with company objectives. You will work closely with business stakeholders to ensure alignment and drive business growth across all target segments.
Key Responsibilities- Marketing Communications and Go-to-Market Campaign Lead
- Develop and execute end-to-end marketing strategies, including concept ideation, media and demand planning, go-to-market strategy, and budget planning.
- Manage reporting and analysis across marketing campaigns, using data to drive better campaigns through a test and learn approach.
- Collaborate with internal and external stakeholders, including PR, Digital Performance, Market Research, Agencies, and Business and Operations teams.
- Lead Marketing Strategy
- Drive business growth across all target segments via acquisition and retention initiatives that hit business objectives and build brand loyalty.
- Curate Marketing Insights
- Analyse insights into how consumers are using our platform and translate these into innovative campaigns.
- Collaborate with various stakeholders, including creative, media, and social media agencies, to develop memorable output that inspires consumer confidence and action.
- At least 2 years of experience in e-commerce and/or F&B marketing.
- Experience driving user engagement across online and offline platforms.
- Strong team and project management skills, including resource management.
- Effective communication of priorities and targets.
- Familiarity with the full marketing mix and ability to leverage channels for brand activation.
- Results-oriented, data-driven, and able to turn insights into successful marketing campaigns.
- Creative, resourceful, and able to work well with creative teams to deliver impactful work.
We care about your well-being at Sovereign's Capital, and we offer a range of benefits, including:
- Term Life Insurance and comprehensive Medical Insurance.
- GrabFlex, a benefits package that suits your needs and aspirations.
- Parental and Birthday leave, and Love-all-Serve-all (LASA) volunteering leave.
- A confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
We are committed to building an inclusive and equitable workplace that enables diverse Grabbers to grow and perform at their best. As an equal opportunity employer, we consider all candidates fairly and equally regardless of nationality, ethnicity, religion, age, gender identity, sexual orientation, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.
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