Business Development and Marketing Specialist
1 day ago
Job Title: Business Development and Marketing Specialist
Company Overview:
- Kao (Malaysia) Sdn Bhd is a leading manufacturer of personal care, cosmetics, and household products.
Job Description:
AVP (HCD & Admin)Job Responsibilities
- We are seeking a skilled Business Development and Marketing Specialist to assist in planning and executing trade marketing strategies that drive business growth.
- Support business planning activities for assigned categories by analyzing market and product data to identify opportunities for growth.
- Develop channel strategies with differentiated promotions to attract consumers.
- Prepare planogram proposals, display formats, and Point of Sale Materials (POSM).
- Support the creation of trade decks, NPI, and trade plan presentations for the sales team.
- Monitor competitor activities, support post-campaign analysis, and assist in trade investment and account profitability planning.
- Support the implementation of sell-in and sell-out, distribution, and merchandising strategies.
- Collaborate on annual customer business plans and contribute ideas for sustainable growth.
- Work with the Supply Chain team to support stock requirement forecasts based on market trends and sales data.
Required Skills and Qualifications:
- A minimum of a bachelor's degree is required for the position.
- Minimum 1-2 years of trade marketing or key account management experience in FMCG environment. However, fresh graduates are encouraged to apply.
- Well-versed in retail sales environment and its dynamics.
- Strong interpersonal and analytical skills with basic research knowledge.
- Good presentation and communication skills, able to support the sales team to liaise with customers as necessary.
- Strong strategic development and analytical skills with experience in data analysis.
- Basic financial knowledge for decision-making.
- Able to multitask and work cross-functionally.
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