Marketing Strategist

5 days ago

George Town, Penang, Malaysia Lean Giap Enterprise Sdn. Bhd. Full time

Leveraging our expertise in the plastics industry, we aim to establish a robust digital marketing strategy that fosters a strong online presence and reinforces our leadership position in the plastic resin trading industry.

We are committed to fostering a culture of innovation, collaboration, and continuous improvement, driving business growth through digital transformation.

The ideal candidate will possess a deep understanding of digital marketing principles, combined with excellent analytical, problem-solving, and communication skills.

This role offers a unique opportunity to shape the future of our digital marketing landscape, working closely with cross-functional teams to drive business outcomes and maximize ROI.

Job Requirements:

  • Key Responsibilities:

    1. Content Creation & Communication

      • Develop and execute a comprehensive content marketing strategy to engage target audiences and drive brand awareness.
      • Collaborate with internal stakeholders to create high-quality, engaging content that resonates with our audience.
      • Design and implement effective email marketing campaigns to nurture leads and drive conversions.
    3. Social Media

      • Establish and maintain a robust social media presence across multiple platforms, creating and curating content that aligns with our brand voice and messaging.
      • Monitor and respond to social media inquiries and comments in a timely and professional manner.
    5. Analytics & Reporting

      • Track and analyze key performance indicators (KPIs) to measure campaign success and identify areas for improvement.
      • Provide regular reporting and insights to stakeholders, highlighting trends and opportunities for growth.

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