Brand Strategist
2 days ago
This is an exciting opportunity to join Hiredly X as a Brand Strategist, where you will play a critical role in shaping the success of our beauty and skincare brand. As a key member of our team, you will be responsible for developing and executing strategic plans to drive growth, improve profitability, and enhance brand reputation.
Key Responsibilities- Financial Performance Management: Oversee the financial performance of the brand, including managing the Profit & Loss (P&L) statement, commercial targets, and cost structure.
- Brand Positioning and Direction: Formulate brand positioning and strategic direction, leveraging insights and knowledge of target customer segments, product and market trends, and competitive landscape.
- Growth Initiatives: Identify and prioritize growth initiatives for the brand, including new product launches, market/channel expansion strategies, and promotional campaigns.
- Cross-Functional Collaboration: Collaborate with cross-functional teams, including performance marketing, product development, and supply chain operations, to achieve business objectives and initiatives.
- Relevant Experience: 5+ years of experience in brand management, e-commerce, marketing, or product development, preferably at a fast-paced startup/B2C space.
- Leadership Experience: Ideally, you have previously managed or even built your own e-commerce, social media, or online consumer business.
- Organisational Skills: Outstanding organisational skills and experience in effectively planning and coordinating projects across multiple departments.
- Entrepreneurial Drive: Strong ownership and entrepreneurial drive, a self-starter who takes initiative, is comfortable with ambiguity, and is willing to get hands dirty.
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Brand Strategist
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Brand Strategist
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