Beauty Brand Marketing Lead

1 week ago


Kuala Lumpur, Kuala Lumpur, Malaysia Scale Global Inc. Full time

**Beauty Brand Marketing Lead**

Drive Engagement and Increase Revenue Across Channels

As a Senior Marketing Specialist - Beauty, you will be responsible for developing and executing innovative marketing strategies to build brand awareness, drive engagement, and increase revenue across various channels. You will also collaborate with cross-functional teams to develop product messaging, create content, and identify market opportunities to grow the brand.

Key Responsibilities:
  • Develop Digital Operations Strategies: Align with the company's overall business objectives and marketing plans.
  • Manage Digital Marketing Campaigns: Plan, execute, and optimize campaigns across various channels.
  • Create Engaging Digital Content: Product descriptions, videos, images, and blog posts.
  • Establish Strategic Partnerships: Digital platforms, influencers, agencies, and vendors.
Qualifications:
  • Bachelor's degree in marketing, communications, or a related field.
  • Minimum of 3-4 years of experience in brand marketing, preferably in the beauty industry.
  • Demonstrated experience in developing and executing successful marketing campaigns.
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously.
  • Excellent communication and interpersonal skills.
Hiring Process:
  • Initial Screening: Resume and portfolio review.
  • First Interview: A one-on-one interview with the Marketing Lead.
  • Technical Assessment: A marketing task to evaluate your skills.
  • Final Interview: Meeting with the team and higher management.
  • Offer: Employment terms will be discussed and an offer will be extended to selected candidates.


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