Digital Marketing Specialist
5 days ago
We are seeking a highly skilled Digital Marketing Specialist to join our team at Outsourcings. As a key member of our marketing department, you will be responsible for developing and implementing effective digital marketing strategies to drive business growth and revenue.
Key Responsibilities- Strategy Development: Create and execute comprehensive digital marketing strategies that align with our business objectives, including social media, email, content marketing, SEO, and PPC.
- Content Creation: Develop high-quality, engaging content for various platforms, including blogs, social media, websites, and email campaigns, to attract and retain customers.
- SEO Optimization: Conduct thorough SEO audits and implement optimization strategies to improve website rankings, drive organic traffic, and increase online visibility.
- Social Media Management: Manage and grow our social media presence across multiple platforms, including Facebook, Instagram, LinkedIn, Twitter, and others, to engage with customers and build brand awareness.
- Email Marketing: Design and execute targeted email marketing campaigns to nurture leads, promote products or services, and drive conversions.
- Paid Advertising: Plan and manage pay-per-click (PPC) campaigns, including Google Ads and social media ads, to drive targeted traffic and maximize ROI.
- Analytics and Reporting: Track, analyze, and report on campaign performance using tools like Google Analytics, HubSpot, and others, to inform data-driven decisions and optimize marketing strategies.
- Budget Management: Manage digital marketing budgets and optimize spending to maximize ROI and achieve business objectives.
- Market Research: Conduct research to identify trends and insights that inform digital marketing strategies and drive business growth.
- Collaboration: Work closely with cross-functional teams, including sales, design, and content creation, to ensure cohesive branding and messaging.
- 1-2 years of experience in digital marketing, with a strong understanding of SEO, EDM, and PPC.
- Proficiency in Mandarin and English is required for this role.
- Training and professional development opportunities.
- Free parking and convenient location.
- EPF and Socso benefits.
- Annual leave and paid time off.
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