Conversion Rate Optimizer

6 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia KK ONG INTERNATIONAL SDN BHD Full time
About This Role

We are seeking a highly skilled Digital Marketing Specialist to join our team at KK ONG INTERNATIONAL SDN BHD. As a key member of our marketing department, you will be responsible for planning, launching, and optimizing Facebook Ad Campaigns to drive conversions.

Responsibilities:
  • Develop and execute marketing strategies for conversion-driven campaigns.
  • Identify opportunities to optimize and scale campaigns across the customer journey via omnichannel marketing.
  • Create and manage email campaign calendars, setting up email sends, compiling reporting, and driving positive ROI.
  • Work with the creative team to develop engaging and cost-effective campaign assets.
  • Optimize each funnel and marketing process (TOFU, MOFU, BOFU, nurture) for maximum impact.
  • Handle all aspects of media buying, including tracking, ad creation, optimization, scaling, and reporting.
Requirements:
  • Candidate must possess a Certificate, Diploma, or equivalent qualification.
  • Required language: Mandarin.
  • At least 1 year of experience in Facebook advertising & copywriting/marketing field (Experience in other online marketing-related roles is acceptable).
  • Strong passion in digital marketing and copywriting.
  • Able to complete tasks independently or with minimal supervision.
  • Detail-oriented, responsible, able to handle stress.
  • Good attitude, likes to help people, and has good moral character.
  • Possess excellent communication skills, including with teams and entrepreneurs, strong teamwork and data insight capabilities.
  • Prior experience with marketing software/Webinar (e.g. Activecampaign, Clickfunnel, Webinarjam, etc.) is a strong advantage.
  • Able to write copy and have strong digital analytical skills.
  • Able to work in Kuala Lumpur.


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