Global Marketing Manager
4 days ago
Job Title: Global Marketing Manager
About the RoleThe successful candidate will develop and implement a comprehensive marketing strategy for assigned brands, driving demand, improving messaging, and engaging sales teams to achieve annual growth plans.
This role involves working closely with external partners to ensure marketing campaigns align with business goals, resonate with consumers, and effectively support retail partners.
- Develop and implement brand execution, activations, advertising, and promotion for the deployment of the brand marketing plan.
- Lead in-store brand activities, promotion deployment, POSM development, marketing collaterals, brand events, and related operational activities.
- Digital marketing activations (social media, websites, e-commerce, analytics) to drive consumer brand equity and demand.
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