Market Research and Data Management Lead
4 days ago
Job Title: Market Research and Data Management Lead
Company: OPPO by JIE Business Sdn Bhd
Location: Malaysia
Job Type: Full-time
Experience: 3-7 years
Job Category: Business Development, Data Science & Analytics, Pre-Sales / IT Business Analyst / Business Intelligence
Job SummaryWe are seeking a highly skilled Market Research and Data Management Lead to join our team at OPPO by JIE Business Sdn Bhd. As a key member of our business development team, you will be responsible for leading market research and data management initiatives to drive business growth and inform strategic decision-making.
Key Responsibilities- Market Research:
- Develop and execute market research roadmaps to identify trends, consumer behavior, and competitor strategies in the mobile phone industry.
- Conduct consumer behavior analysis by segmenting and developing consumer profiles, pinpointing core target audiences, and providing consumer insights to drive marketing efforts and support business growth.
- Perform market analysis through various tools and channels (e.g., PEST analysis, surveys, and market reports) to identify key insights, market and consumer trends, and business opportunities.
- Provide competitive and market findings to support new product and services initiatives.
- Develop and deliver reports by highlighting key insights and recommendations to stakeholders across different levels and functions for business decision-making.
- Data Management:
- Develop data dashboards, charts, and visual aids to enhance decision-making and drive business growth.
- Maintain and update data databases to ensure they are accessible and function properly.
- Collaborate with cross-functional teams to define and develop dashboards and reports that track and measure sales performance against these metrics.
- Education: Diploma or Bachelor's degree in Economics, Marketing, Statistics, Data Analytics, Computer Science, Business Administration, or any related field.
- Experience: Minimum of three (3) years' working experience in the consumer electronics or FMCG industry.
- Language: English, Mandarin, and Bahasa Malaysia.
- Skills: Market research, marketing strategies, analytical skills, problem-solving, Power BI, PEST analysis, consumer behavior, leadership.
- Company Overseas Trip: Our company will provide overseas trip to employees.
- Medical Claim: OPPO Staff are entitled to medical claim.
- Staff Purchase: OPPO Staff are entitled to staff purchase of OPPO products including smartphone & IOT products.
- Medical Checkup: We provide Annual Medical Checkup.
- Gym Facility: OPPO Staff have access to Gym Facility in OPPO Malaysia HQ.
- Optical & Dental Benefits: We provide optical and dental care benefits to employees.
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