Consumer Products Manager

4 days ago


Petaling Jaya, Selangor, Malaysia BTI Executive Search Full time
Job Overview

We are seeking a highly motivated individual to fill the position of Consumer Products Manager. In this role, you will be responsible for managing the brand's marketing budget, ensuring efficient allocation of resources to achieve brand objectives.

Your primary focus will be on analyzing brand performance, market trends, and competitor activities to recommend action plans. You will also monitor sales data and consumer feedback to assess campaign effectiveness and adjust strategies as needed. Providing regular updates and reports to senior management on brand health and key performance metrics is also a key aspect of this role.

To be successful in this position, you will need a strong understanding of consumer behavior, market research, and the healthcare landscape. A Bachelor's degree in Marketing, Business Administration, or a related field is required, along with a minimum of 3-5 years of experience in brand management, preferably within the consumer healthcare or FMCG industry. Proven ability to develop and execute successful marketing strategies and campaigns is also essential.

Beyond technical skills, excellent communication, presentation, and interpersonal skills are necessary for this role. The ability to translate data into actionable insights, manage multiple priorities simultaneously, and collaborate with different departments is also crucial. If you are a detail-oriented professional with a passion for managing consumer products, we encourage you to apply for this exciting opportunity.


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