SEO and Content Manager
1 week ago
About the Role
We are seeking an SEO and Content Manager to join our team. The ideal candidate will have a strong background in SEO and content creation.
The successful candidate will be responsible for developing and executing market-specific content strategies, conducting in-depth market research, performing technical SEO audits, creating localized keyword strategies, analyzing website performance, collaborating with content and marketing teams, monitoring competitive landscapes, and developing and tracking SEO KPIs.
Key Responsibilities
- Develop and execute market-specific content strategies
- Conduct in-depth market research to understand local travel trends, customer behaviors, and search patterns
- Perform technical SEO audits and implement optimization strategies
- Create localized keyword strategies that resonate with Southeast Asian travel consumers
- Analyze website performance using tools like Google Analytics and Search Console
- Collaborate with content, marketing, and product teams to ensure SEO best practices are integrated across platforms
- Monitor competitive landscapes in both markets and identify growth opportunities
- Develop and track SEO KPIs and prepare regular performance reports
Requirements
- Bachelor's degree in Marketing, Communications, or related field
- Proven understanding of SEO best practices and technical SEO fundamentals
- Fluency in English and native proficiency in Bahasa Malaysia and/or Bahasa Indonesia
- Strong knowledge of travel industry trends in Southeast Asian markets
- Proven ability to create compelling, SEO-optimized content
- Proficiency in SEO tools (Google Analytics, SEMrush, Ahrefs)
- Excellent analytical and communication skills
- 3-5 years of SEO experience preferred
Our Mission
Our mission is to provide exceptional travel experiences for our customers. We strive to deliver high-quality products and services that meet their needs and exceed their expectations.
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