Digital Transformation Specialist

3 days ago


Johor Bahru, Johor, Malaysia Westernacher Consulting Full time
SAP Solutions Expert

We are seeking a Digital Transformation Specialist to join our team in Malaysia. As a key member of our marketing team, you will be responsible for creating compelling thought leadership content focused on SAP solutions and managing SEO, PPC, and paid social campaigns to drive traffic and inbound leads.

The ideal candidate will have hands-on experience with ABM, lead scoring, marketing automation tools, and CRM platforms. They will also possess strong communication, analytical, and project management skills, with 3+ years of experience in B2B marketing & demand gen, preferably in SAP, IT consulting, or enterprise software.

  • Develop and execute multi-channel demand generation campaigns (email, digital, paid ads, webinars, etc)
  • Create compelling thought leadership content (blogs, case studies, whitepapers) focused on SAP solutions
  • Manage website, landing pages, and email marketing campaigns to optimize engagement

A strong background in marketing automation, CRM platforms, and lead scoring is essential for this role.



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