Data-Driven Marketing Expert

6 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia UNAVAILABLE Full time
About the Role

We are seeking an experienced Digital Analyst to join our team at UNAVAILABLE. As a key member of our team, you will be responsible for analyzing campaign data, developing and implementing campaign strategies, and providing actionable insights to clients and internal stakeholders.

The ideal candidate will have 3-4 years of experience in paid media activation, especially in Search and performance marketing. Strong knowledge of cross-channel planning in Programmatic, Social, and Search is required. Proficiency with web analytics tools (Google Analytics, Adobe Analytics, Google Tag Manager, etc.) and ad platforms (Google, Microsoft, Meta, LinkedIn, etc) is necessary. Strong analytical and communication skills are essential for success in this role.

Key Responsibilities:
* Analyze campaign data to identify trends and opportunities for improvement
* Develop and implement campaign strategies to achieve business goals
* Provide actionable insights to clients and internal stakeholders through comprehensive performance reports
* Collaborate with internal teams and clients to plan and execute data-driven digital campaigns
* Regularly review campaign performance and pacing, identifying areas of underperformance or opportunity

Benefits:
* Competitive salary and annual compensation reviews
* Opportunities for professional growth and development
* Recognition and celebration of individual and team achievements
* Flexible work-from-anywhere scheme allowing control over work-life balance

Required Skills and Qualifications:
* Bachelor's degree in Marketing, Business, or related field
* 3-4 years of experience in paid media activation, especially in Search and performance marketing
* Strong knowledge of cross-channel planning in Programmatic, Social, and Search
* Proficiency with web analytics tools and ad platforms
* Strong analytical and communication skills


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