Growth Marketing Strategist
3 days ago
We are seeking a highly skilled Growth Marketing Strategist to join our team at WORQ. In this role, you will be responsible for developing and executing growth marketing strategies to expand our market presence and drive customer acquisition.
You will identify new market opportunities and customer segments through data analysis, industry research, and competitive benchmarking. Your mission is to transform big ideas into measurable growth, from discovering new market opportunities to optimizing the entire customer journey.
Key Responsibilities:
- Develop and execute growth marketing strategies to expand market presence and drive customer acquisition.
- Identify new market opportunities and customer segments through data analysis, industry research, and competitive benchmarking.
- Lead performance marketing efforts, leveraging A/B testing, funnel optimization, and automation to maximize ROI.
- Utilize CRM and marketing automation tools to track, analyze, and improve marketing campaign performance.
- Optimize digital marketing channels (SEO, SEM, paid ads, email marketing, and social media) to enhance brand visibility and lead conversion.
Requirements:
- 5+ years of experience in growth/product marketing portfolios.
- Bachelor's degree in Business, Marketing, Communications or relevant fields.
- Proven track record of driving customer acquisition, conversion optimization, and retention with data-backed strategies.
- Creative thinker with a hacker mentality—you know how to unlock new growth channels and scale marketing campaigns efficiently.
- Excellent communication and storytelling skills, capable of crafting compelling brand narratives that resonate with different customer segments.
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Growth Marketing Strategist
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