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Marketing Campaign Coordinator

1 week ago

Selayang Municipal Council, Malaysia Wealth Mastery Academy Full time
Key Responsibilities
  1. Digital Content Creation & Management:

    You will be responsible for creating engaging content for our website, blogs, and social media channels. This includes developing and managing content calendars to ensure timely publication of posts.

  2. Social Media Marketing:

    You will manage our social media accounts across various platforms, including Facebook, Instagram, LinkedIn, Twitter, etc. Your responsibilities will include creating and scheduling social media posts, monitoring social media trends, tracking audience engagement, and responding to comments or messages.

  3. Paid Advertising (PPC):

    You will plan and execute paid advertising campaigns on platforms like Google Ads and Facebook Ads. Your responsibilities will include monitoring and optimizing campaign performance to maximize ROI, tracking budget, ad performance, and adjusting targeting as needed.

  4. Analytics & Reporting:

    You will monitor and report on key performance metrics (KPIs) for all digital marketing campaigns. You will use Google Analytics and other tools to track website traffic, conversion rates, and audience behavior. Your responsibilities will also include providing actionable insights based on campaign data to improve future strategies.

  5. Market Research:

    You will conduct market and competitor research to identify trends and opportunities. Your responsibilities will also include staying updated on industry news and digital marketing innovations.

  6. Collaboration & Strategy Development:

    You will work closely with the marketing and creative teams to align digital marketing strategies with business goals. Your responsibilities will also include assisting in developing comprehensive digital marketing strategies and campaigns.