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Digital Marketing Specialist

2 months ago

Kuala Lumpur, Kuala Lumpur, Malaysia TIME's group Full time
Job Title: Digital Marketing Executive

At TIME's group, we are seeking a highly skilled Digital Marketing Executive to join our team. As a key member of our marketing team, you will be responsible for driving our digital marketing efforts and ensuring the smooth operation of our e-commerce website.

Key Responsibilities:
  • Marketing Communications: Assist in the daily operations of our e-commerce website, ensuring seamless functionality and user experience.
  • Product Management: Maintain and update product listings, ensuring accurate and compelling descriptions, images, and prices.
  • Inventory Management: Monitor and manage inventory levels, coordinating with our supply chain and logistics teams.
Digital Marketing:
  • Campaign Planning: Support the planning and execution of digital marketing campaigns.
  • Content Creation: Collaborate with our marketing team to create engaging content and promotional materials.
  • Performance Analysis: Monitor and analyze the performance of digital marketing campaigns, providing insights and recommendations for improvement.
Customer Experience:
  • User Experience: Enhance the user experience on our e-commerce platform by optimizing site navigation, layout, and functionality.
  • Customer Support: Address customer inquiries and issues promptly, ensuring high levels of customer satisfaction.
  • Feedback Systems: Implement and monitor customer feedback systems to identify areas for improvement.
Data Analysis and Reporting:
  • KPI Tracking: Track and analyze key performance indicators (KPIs) related to sales, traffic, conversion rates, and customer behavior.
  • Reporting: Generate regular reports on e-commerce performance and digital marketing effectiveness.
  • Trend Analysis: Identify trends and opportunities for growth based on data analysis.
Requirements:

Qualification, Experience & Skills Required

  • At least a Diploma, Advanced/Higher/Graduate Diploma, Bachelor's Degree, Post Graduate Diploma, Professional Degree in Marketing, Mass Communications, or equivalent.
  • Fluent in both spoken and written English; knowledge of Malay and Mandarin is an advantage.
  • At least 2-3 years of related working experience required; proven experience in digital marketing.

Personal & Interpersonal Skills

  • Self-starter who can work well both independently and across multi-level stakeholder groups.
  • A team player who is open to learning, curious, optimistic, and willing to take initiative.
  • Possess a solid understanding of digital ecosystems and brand communications, deploying them into digital platforms.
  • Ability to work in a fast-paced environment, be detail-oriented, and meet deadlines.