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Digital Marketing Specialist

1 week ago


Butterworth, Penang, Malaysia Miniis Party Full time

At Miniis Party, we're seeking a talented Digital Marketing Specialist to join our team. This exciting role will see you working closely with our e-commerce operations to boost online sales and drive business growth.

Job Description

The ideal candidate will have a strong understanding of digital marketing principles, including SEO copywriting, e-commerce trends, and digital advertising. You'll be responsible for managing sales data, executing promotional campaigns, and handling product listings on Shopee and Lazada.

You'll also be tasked with researching market trends and competitors to continuously improve product visibility and sales performance. If you're proactive, enjoy problem-solving, and wish to grow in the e-commerce field, we welcome your application.

Responsibilities
  • Data Management & Analysis: Organize sales data, analyze campaign performance, and optimize strategies to increase conversion rates.
  • E-commerce Campaign Planning & Execution: Plan and execute promotional campaigns on Shopee and Lazada to increase brand exposure and sales.
  • E-commerce Platform Operations: Manage product listings on Shopee and Lazada, including product uploads, updates, delisting, returns, stock accuracy, and shop content updates.
  • Market & Competitor Research: Study market trends and competitor products, understand Shopee and Lazada SEO rules, and optimize product listings to improve search rankings and conversion rates.
  • Customer Support Assistance: When needed, respond to customer inquiries, provide product recommendations, and after-sales support to improve customer satisfaction.