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Digital Marketing Director

1 week ago

Butterworth, Penang, Malaysia J RECRUIT FIRM Full time
Job Description:

The ideal candidate for this position will have a deep understanding of B2B and B2C customer needs and market trends. They will be responsible for developing and executing marketing strategies to drive brand awareness and sales growth.

About the Role

This is an exciting opportunity to join our team as a Digital Marketing Director, where you will be responsible for leading the development and execution of digital marketing strategies. You will work closely with cross-functional teams to ensure alignment with business objectives.

Key Responsibilities Include:

  • Developing and executing comprehensive digital marketing strategies to drive brand awareness and sales growth.
  • Managing all digital marketing channels and campaigns, including social media, email, SEO/SEM, content marketing, and automation.
  • Optimizing digital marketing budgets and resources for maximum ROI.
  • Collaborating with sales teams for seamless integration between marketing and sales.

You will also be responsible for analyzing KPIs and campaign data to evaluate effectiveness and identify improvement opportunities. This role requires strong leadership skills to build and support effective sales teams.

Requirements:

  • Deep understanding of B2B and B2C customer needs and market trends.
  • Proficiency in digital marketing, including social media, SEO, email marketing, and content creation.
  • Ability to explore new sales channels and partnerships.
  • Strong leadership skills to build and support effective sales teams.
  • Expertise in customer relationship management to enhance satisfaction and loyalty.
  • Ability to monitor and optimize performance based on sales data and customer feedback.