Sales Director

4 days ago


Butterworth, Penang, Malaysia Unilever Full time

Job Title: Sales Director

The primary goal of this role is to sell the complete UFS portfolio into the Malaysia market, focusing on key channels such as workplace, hotels, restaurants, and café chains.

This will be achieved by successfully exceeding targets for assigned national accounts and effective planning, strategic account management, and strong relationships with nominated national accounts.

Key Responsibilities:

  • Formulate account plans and strategies to achieve sales growth in nominated Distributors.

  • Execute the right portfolio/innovation to win in the key channels.

  • Create new business plans targeting strategic trade partners in the assigned geography area/market to drive offtake.

  • Pursue and maintain Top 20 SKU ranging.

  • Liaise and provide feedback to Distributor regarding market activity and compile reports as requested.

  • Work closely with DSR in training and coaching them in the UFS range by conducting regular demonstrations on the field.

  • Ensure all national promotional activities are executed and driven at the territory level.

  • Conduct monthly, quarterly Joint Business Plan with distributors on the sales performance to achieve the Sell In & Sell Out Target.

  • Attend all UFS selling skills and chefmanship training sessions.

  • Involvement in trade shows where applicable.



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