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Performance Advertising Manager

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Kuala Lumpur, Kuala Lumpur, Malaysia Eastern Book Company Full time

We are seeking an experienced Performance Advertising Manager to lead our SEM campaign efforts. As part of our team, you will develop and execute high-performing SEM campaigns that drive conversions and revenue growth. If you have a passion for data analysis, A/B testing, and campaign optimization, we want to hear from you.

About the Role
  • Seminar Lead: Develop and execute comprehensive SEM campaigns that drive business outcomes.
  • Analysis & Optimization: Continuously analyze and optimize campaigns to maximize ROI.
  • A/B Testing: Conduct A/B testing on ad creatives, landing pages, and targeting strategies to optimize conversion rates.
  • Collaboration: Work closely with cross-functional teams to align paid campaigns with overall marketing goals.