Customer Acquisition Director

6 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia PropertyGuru Group Full time

PropertyGuru Group is committed to delivering exceptional customer experiences through effective marketing strategies. We are seeking a seasoned Customer Acquisition Director to join our team and drive customer acquisition, retention, and revenue growth.

The ideal candidate will have a proven track record in growth marketing, performance marketing, or digital marketing roles, with a strong analytical mindset and expertise in digital marketing channels. This role will focus on developing and executing data-driven marketing strategies to drive sustainable growth.

As a key member of our team, you will be accountable for:

Strategic Planning
  • Develop and implement growth marketing strategies aligned with business objectives.
  • Identify key customer segments and target markets to maximize acquisition and engagement.
Data Analysis & Insights
  • Leverage analytics tools to monitor campaign performance, uncover trends, and derive actionable insights.
  • Use data to optimize marketing efforts and improve overall growth strategies.
Campaign Management
  • Plan, execute, and optimize multi-channel marketing campaigns across paid, organic, and product-led growth channels.
  • Drive user acquisition and conversion through performance-focused initiatives.


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