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Senior Marketing Associate

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia Nexmind AI Full time
Job Overview

Nexmind AI seeks a seasoned Senior SaaS Commercial Associate/ SaaS Commercial Manager to propel our SaaS business forward.

Key Objectives:

As a key member of the Commercial Manager Team, you will contribute to elevating the commercial DNA of any team you engage with. Your primary responsibility will be to develop and implement a comprehensive marketing strategy to support the company's acquisition targets.

Your Key Responsibilities:

  • Design and execute a content marketing plan that includes blog posts, events, video, email, and social content.
  • Develop and implement targeted email campaigns to engage with key stakeholders.
  • Drive website best practices to maximize lead conversion.
  • Participate in and deliver own events and collaborate with partner and third-party events.
  • Develop account-based marketing plans to drive demand generation and pipeline within strategic accounts.
  • Analyze industry trends and competition to inform planning and optimize performance.
  • Implement an agile marketing approach based on data-driven insights.
  • Monitor and report on key performance indicators using a KPI dashboard.
  • Collaborate with Product Engineering to ensure clear product positioning and work with internal stakeholders to achieve demand generation objectives.

Requirements:

  • 3+ years' experience in Marketing/Product Marketing in a SaaS B2B start-up or growing tech company.
  • Natural writing skills with excellent written communication.
  • Strong analytical skills to consolidate customer and campaign data and insights.
  • Proven track record in lead generation from global brands.
  • Ability to interpret and communicate complex technology product messages.
  • Fluent English required.
  • Digital and tech savvy.
  • Creative thinker with good presentation and interpersonal skills.
  • Ability to work independently in a high-pressure environment.
  • Tenacious, driven, and ambitious individual.