Head of Pharmaceutical Marketing Strategy
18 hours ago
About Us
We are Atomic Recruitment Singapore, a leading recruitment agency specializing in life science and healthcare clients.
Job Description
This critical leadership role involves driving strategic marketing initiatives, overseeing brand management, and ensuring the company's market leadership within the pharmaceutical and healthcare sectors.
Key Responsibilities
- Develop and execute comprehensive marketing strategies aligned with the company's growth objectives.
- Identify market opportunities and lead initiatives to drive revenue growth and brand equity.
- Oversee brand positioning and communications to enhance market presence.
- Drive consistency and innovation in all branding and marketing efforts.
- Conduct market research and analyze consumer behavior to guide marketing decisions.
- Monitor industry trends and competitor activity to maintain a competitive edge.
- Build, mentor, and manage a high-performing marketing team.
- Collaborate with cross-functional teams such as sales, regulatory, and R&D to align strategies.
- Manage the marketing budget effectively, ensuring high ROI on campaigns.
- Drive profit and loss (P&L) accountability for the marketing division.
- Develop and implement strategies to handle public relations challenges and crises effectively.
Requirements
- Bachelor's/Master's in Marketing, Business Administration, or a related field.
- Ideally with 10+ years of senior marketing leadership experience, preferably in the pharmaceutical space.
- Proven track record of delivering impactful marketing strategies and measurable business results.
- Expertise in branding and market analysis.
- Strong leadership, strategic thinking, and communication skills.
- Familiarity with healthcare industry regulations and practices in Malaysia.
What We Offer
A challenging opportunity to drive business growth and lead a high-performing marketing team.
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