Digital Strategy Director

3 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Brew Interactive Full time

Brew Interactive, a cutting-edge digital marketing agency, is seeking a skilled Project Lead to spearhead client growth and drive measurable ROI. As a key member of our team, you will be responsible for developing and implementing innovative digital strategies that align with client objectives.

This role offers the opportunity to master digital marketing while leading high-impact campaigns for clients across various sectors, including B2B, education, and finance. You will collaborate closely with cross-functional teams to deliver cohesive and high-impact digital campaigns that drive results.

  • Key Responsibilities:
  • Develop and implement data-driven digital strategies that drive measurable ROI.
  • Lead strategic discussions with clients, challenging conventional thinking with innovative digital solutions.
  • Regularly review and analyse competitors' digital campaigns and identify opportunities for differentiation.
  • Drive A/B testing strategies to enhance campaign performance.
  • Provide data-driven recommendations for creative and content direction.

Requirements:

  • Proven experience in digital marketing management or strategy.
  • Strong expertise in digital strategy, SEO, media buying, and CRM implementation.
  • Hands-on experience with Google Ads, LinkedIn Ads, and Meta advertising platforms.
  • In-depth knowledge of digital analytics tools and competitive analysis.

Skills:

  • Digital Marketing
  • Google Ads
  • LinkedIn Campaign Manager
  • Business-To-Business (B2B) Marketing
  • Project Management


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