Digital Marketing Strategist

3 days ago


Johor Bahru, Johor, Malaysia Jean Yip Group Full time
Job Overview

We are seeking a highly skilled Digital Marketing Strategist to join our team at Jean Yip Group. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies that drive business growth and revenue.

In this role, you will analyze market trends, competitors, and customer behavior to inform your marketing strategies. You will also develop and execute marketing plans to achieve business objectives, manage marketing budgets, and optimize spend.

You will work closely with cross-functional teams to develop marketing content, track and analyze marketing metrics, and communicate marketing plans and results to internal stakeholders.

This is an exciting opportunity to join a dynamic team and contribute to the success of Jean Yip Group.

Key Responsibilities
  • Analyze market trends, competitors, and customer behavior to inform marketing strategies
  • Develop and execute marketing plans to achieve business objectives
  • Manage marketing budgets and optimize spend
  • Track and analyze marketing metrics to measure campaign effectiveness
  • Communicate marketing plans and results to internal stakeholders
Requirements

Strong knowledge of digital marketing strategies, including SEO, PPC, social media, and email marketing

Experience with marketing tools and analytics platforms (Google Analytics, CRM software, social media platforms)

Ability to develop marketing campaigns, branding strategies, and promotional materials

Proficiency in market research, competitor analysis, and consumer behavior trends

Benefits

Incentives based on performance

Annual leave, sick leave, and public holidays



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