Director of Omnichannel Campaigns

19 hours ago


Kuala Lumpur, Kuala Lumpur, Malaysia Welovesupermom Ptd Ltd Full time

We're looking for a seasoned professional to lead our revenue performance efforts as an Associate Director, Revenue Performance (Lead Generation).

About the Role

This role requires expertise in developing and executing multi-channel marketing plans to drive lead generation and revenue growth.

Key Responsibilities
  • Develop and implement comprehensive marketing strategies to drive lead generation and revenue growth.
  • Collaborate with cross-functional teams to ensure seamless campaign execution.
  • Analyse performance data to identify areas for improvement and optimise marketing spend.
Requirements
  • Minimum 6-8 years' experience in user acquisition marketing.
  • Minimum 2 years' experience in people management.
  • Proven experience in managing successful B2C demand generation programmes.
  • Hands-on experience in CRM/lifecycle marketing and/or performance marketing is a big plus.


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