Sales Executive

7 days ago


Ipoh, Malaysia Heineken Full time

**KEY ACCOUNTABILITIES**:
**Perform 4 steps sales call to assigned customers**
- Pre-call planning & preparation
- Outlet execution according to EOE standard (focus SKUs, POSMs & stock display, chilled & ready-to-serve stocks, product freshness and amenities)
- Sell-in of promotions, innovations and assortment optimization, and utilize outlet contract to drive sales performance.
- To-do-list -ensure follow up actions from the sales calls are captured

**Business Development**
- Prospecting -assess and acquire outlets, secure functions & special events.
- Review and analyse outlet performance, develop solutions and evaluate outcome for both internal and external stakeholders.
- Execute & support company-initiated activities.
- Feedback on competitor activities
- Maintain & update relevant outlet information.

**Market Intelligence**
- Feedback on competitor activities
- Maintain & update relevant outlet information.

**COMPETENCIES & SKILLS**:

- Good communication & interpersonal skills
- Strong collaboration skills - able to build relationships, influence, and manage conflicts in order to get things done.
- Adequate analytical skills - able to analyze outlet performance, evaluate options and develop solutions.
- Good team player -support ASM in managing distributors and other operational matters, provide guidance to new team members.
- Reliable and trustworthy - take accountability and act with integrity.
- Adaptable to changes and innovations.



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