Transport Product Marketing Executive

2 weeks ago

Kuala Lumpur, Malaysia Traveloka Full time

**Manage campaigns on owned media channels**
- Work alongside Product Marketing Managers to enable promotional and campaign activities on owned media and platforms.
- Bridging between design team and marketing team for promotional activities ideas and translating them into key visuals and assets.
- Deliver campaign and promotional activities on time and enforcing zero-error standards by instilling a coordinated, efficient, and streamlined end-to-end execution process, including project management for the assigned areas.
- Execute and continuously optimize campaign governance for owned media and ensure proper documentation to be used as reference points.
- Craft engaging copy for campaign and promotional activities on owned media and platforms.
- Agile in learning new tools and able to use them to design and create landing pages and other promotional assets for marketing activities.

**Monitoring and reporting**
- Develop smart, actionable recommendations and reports that support business growth, including various insights based on experience and exposure.
- Provide regular, custom analyses requested for owned media performance.

**Transport representative for Central Owned Media**
- Actively participate in testing and experimentation for any new enablement on owned media and platform tools.
- Work with a wide range of stakeholders.

**Requirements (Education, Technical Skills, Relevant Experiences)**:

- Bachelor's degree from top local or overseas universities with strong academic results
- At least 1 year of working experience, preferably from relevant industries with exposure in relevant roles
- Passionate about data-driven marketing and creating growth through strategic, creative, and empathetic initiatives
- Experienced and detail-oriented in managing operations team dealing with quality assurance
- Familiar with or able to quickly learn data analysis tools (e.g. Google Data Studio, DOMO)
- Experienced in managing multiple concurrent projects
- Great interpersonal skills and ability to learn and work with agility in a rapidly-changing, international team environment
- Excellent communication and negotiation skills: English a must, fluency in multiple languages a plus
- Able to provide good judgement from customers' point of view

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