Brand Manager

AIRR LABS is building lasting connections between brands and consumers in Southeast Asia. We provide a full suite of solutions that enable brands to bring their unique stories to life across the online customer journey.

We are looking for curious and highly motivated individuals who can seize exciting market opportunities and turn them into impactful brand strategies and execution.

AIRR Labs is inviting people who have:

- Strong interpersonal and communication skills and enjoy working in a collaborative team
- Innovative, analytical, and problem-solving mindset
- High accountability to deliver results to a high standard
- Ability to manage complex projects and teams with attention to detail
- Proactive and positive attitude to thrive in a fast-paced work environment

**Job Brief**

Are you a strategic thinker with a passion for brand management and eCommerce growth? We are looking for a dynamic and results-driven Brand Manager to lead our eCommerce initiatives across platforms like Lazada, Shopee, TikTok, and other local marketplaces. You will play a pivotal role in shaping brand strategies, driving sales, and ensuring an exceptional online shopping experience for our customers.

To thrive in this role, you should be a creative problem solver, a skilled communicator, and an analytical thinker who understands the intersection of brand and commerce. If you are passionate about brand-building, customer engagement, and eCommerce excellence, we want you on our team

**Responsibilities**
- Develop & Execute eCommerce Growth Strategies - Drive sales and profitability by optimizing product listings, pricing, and promotional activities across multiple eCommerce platforms.
- Collaborate Across Departments - Work closely with the Head of Commercial, Country Manager, and cross-functional teams (Marketing, Supply Chain, Studios, and Operations) to enhance customer engagement and revenue.
- Market & Data Analysis - Monitor and analyze eCommerce market trends, customer behavior, and competitor activities to identify growth opportunities.
- Lead the Commercial Team - Guide and empower the commercial team to execute eCommerce strategies effectively and meet performance targets.
- Performance & Reporting - Prepare and present reports on sales performance, market trends, and other critical data to senior stakeholders.
- Profitability Optimization - Continuously assess and improve brand profitability by implementing data-driven strategies.
- Enhance eCommerce Operations - Streamline processes and systems to improve efficiency and effectiveness in online brand management.
- Stay Ahead of Industry Trends - Keep up with the latest developments in Beauty, FMCG, and Consumer Healthcare to ensure our brand remains competitive.
- Additional Responsibilities - Take on other ad-hoc tasks as assigned, contributing to the overall success of the brand.

**Requirements**:

- Bachelor’s degree in Business, Marketing, Communications, or a related field.
- 5-7 years of experience as a Brand Manager, with hands-on eCommerce experience in Beauty, FMCG, or Consumer Healthcare industries.
- 3+ years of leadership experience, managing teams and driving strategic initiatives.
- Strong account management skills, focusing on strategy, operations, and execution.
- Excellent communication skills - articulate ideas clearly in both verbal and written form.
- Deep understanding of consumer behavior, market trends, and competitive landscapes.
- Commercial acumen, with a track record of successfully managing brand profitability.
- Ability to build strong relationships both internally and externally, fostering collaboration and growth.
- Proactive, data-driven mindset, with a passion for continuous improvement in eCommerce performance.

**Why Join Us?**
- Exciting Growth Opportunities - Be part of a fast-growing eCommerce team driving brand success.
- Collaborative & Innovative Environment - Work with industry experts in a dynamic and supportive culture.
- Impactful Work - Play a key role in shaping brand strategies and driving customer engagement.

**Benefits**:

- Additional leave
- Cell phone reimbursement
- Health insurance
- Maternity leave
- Opportunities for promotion
- Professional development

Schedule:

- Monday to Friday

Application Question(s):

- How many years of work experience do you have in e-Commerce Brand Management ?

**Education**:

- Bachelor's (required)

Work Location: In person