Manager Trade Marketing
7 days ago
Location: Petaling Jaya, MY, MY
- Global Business Unit: HEC
- Job Function: Marketing
- Requisition Number: 192198
- Description:
**Job Summary**:
- Jointly develop and execute trade promotions for clients to drive sales in the retail.
- Execution of trade marketing plan.
- Management BTL expenses
- Track & monitoring progress of campaigns.
- Conduct business review with client.
**General Responsibilities**:
- Manage departmental operating budgets and costs according to annual allocation to ensure efficient usage of resources, where applicable.
- Develop, monitor, and oversee the implementation of trade marketing plans for the relevant channel and product categories to achieve defined business objectives.
- Monitor, analyse and leverage market trends, consumer behavior and competitor information to deliver effective trade marketing activities based on understanding of products, target customer groups, etc.
- Plan, manage and monitor the efficient utilization of trade spend budgets across channels and product categories. Monitor and update trade spend accrued expenses.
- Consolidate trade marketing plans of various clients into one coordinated plan. Identify trade marketing upselling activities to integrate sales and marketing efforts.
- Oversee and manage implementation of trade marketing standardized processes, tools, administrative activities (including approvals), etc. for smooth execution of trade marketing activities.
- Develop, manage and monitor the execution of above the line marketing campaigns and go-tomarket activities, including in-store promotional initiatives.
- Provide sales and trade spend tracking reports, including insights by channels, product categories, etc. Track target achievements, measure return on investment and evaluate effectiveness of trade marketing plans.
- Partner with internal stakeholders in aligning trade marketing initiatives and sales priorities/activities to ensure holistic integration of efforts to meet customers' needs.
- Align with clients on agreed plans related to merchandising/planograms, trade promotions, instore execution, multiple points of purchase, point of sale materials, etc.
- Work closely with client to conduct product training programs and organize CPE.
**Functional Skills and Knowledge**:
- Demonstrate sound knowledge and understanding of the business and industry, especially product categories and channels
- Proven capabilities in marketing planning, market research and demand forecasting, as well as a sound understanding of customer needs and client marketing needs
- Demonstrate advanced research and analytical skills
- Demonstrate proficiencies in office productivity tools (e.g. Excel, Word and PowerPoint)
- Demonstrate fluency in English (both written and spoken)
**Education**:
Degree or professional qualification in Marketing/Economics/Business Administration or a related discipline
- Requisition Number: 192198
- Job Function: Marketing
-
Manager Trade Marketing
2 weeks ago
Petaling Jaya, Malaysia DKSH Full time**Location**:Petaling Jaya, MY, MY**Job Function**:Marketing**Requisition Number**:144757**Description**: **Job Summary** Develop, monitor and oversee implementation of trade marketing plans and activities, including efficient utilization of budgets and reporting of outcomes/return on investment **General Responsibilities** - Manage departmental operating...
-
Trade Marketing Manager
1 week ago
Petaling Jaya, Selangor, Malaysia Tohtonku Full timeJob SummaryThis role is responsible for developing and executing the trade marketing strategy, ensuring alignment with overall business goals and brand objectives. This role focuses on optimizing retail performance, driving visibility and sell-out across key channels, and managing a team of trade marketing professionals to achieve sales targets.Key...
-
Trade Marketing Manager
22 hours ago
Petaling Jaya, Malaysia PositiveLinks Asia Full timeWe’re hiring a **Trade Marketing Manager** to blend strategy, creativity, and commercial drive in the **fast-moving world of beauty and personal care.** **Lead trade marketing and purchasing plans**that connect brands with consumers, drive sales, and deliver merchandising excellence. Collaborate with regional suppliers, marketing, and sales teams to...
-
Trade Marketing Manager
1 week ago
Petaling Jaya, Malaysia Suntory Oceania Full time**Requisition ID**:6961 Job SummaryLead the Trade Marketing function to achieve Company and Category objectives by implementing brand strategies to boost sales, enhance brand relevance, and stimulate category growth, with a focus on**General Trade & East Malaysia**. Oversee shopper activation programs for Beverage and Health Enrichment, driving desired...
-
Trade Marketing Manager
2 weeks ago
Petaling Jaya, Selangor, Malaysia SUNTORY BEVERAGE & FOOD ASIA PTE LTD Full time 60,000 - 120,000 per yearJob SummaryTo direct the Trade Marketing function in ensuring company and category objectives are achieved by translating overall brand strategies into actions that build sales volume, create brand relevance, and drive category growth, specifically in General Trade and East Malaysia (a mixture of GT and MT). The role will also be responsible for all elements...
-
Trade Marketing Manager
2 weeks ago
Petaling Jaya, Malaysia Nestlé Full time**Position Snapshot** Location: Petaling Jaya, Selangor, MY Full-time Bachelor’s Degree 5+ years of experience **Position Summary** Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment - passionate people driven by the purpose of enhancing the quality of life and...
-
Trade Marketing – Assistant Manager
1 week ago
Petaling Jaya, Selangor, Malaysia Natrad Food Sdn Bhd Full timeWhat you'll be doing:-1.Planning & ExecutionDevelop and implement trade marketing plans and promotional calendars for key channels (Modern Trade, General Trade, Food Service), including planning and executing roadshows, in-store events, and sampling activities aligned with the campaign calendarCoordinate with stakeholder to ensure timely and quality...
-
Head of Trade Marketing
21 hours ago
Petaling Jaya, Selangor, , Malaysia MVC Resources Full timeJob Summary: The Head of Trade Marketing will lead the development and execution of trade marketing strategies aimed at driving sales growth, enhancing brand visibility, and strengthening relationships with key trade partners across various channels. This role requires strong leadership, strategic thinking, and in -depth knowledge of FMCG trade dynamics to...
-
Trade Marketing Manager
1 week ago
Subang Jaya, Selangor, Malaysia Talent Recruit Full timeClient BackgroundWe are representing a well-known toy company with a strong portfolio of quality brands at affordable prices. As they expand rapidly into new and existing markets in Malaysia, they are looking for a skilled Trade Marketing Manager to handle data management, lead BTL activities, and support their growth. Job DescriptionDevelop trade marketing...
-
Executive Trade Marketing Support
2 weeks ago
Petaling Jaya, Selangor, Malaysia DKSH Malaysia Sdn Bhd Full time 60,000 - 80,000 per yearSupport and assist in implementation of trade marketing and promotional activities with pharmacy channels - Local Chain & Independent Pharmacy and International Key Accounts.Assist to deploy trade activation plans, executions and promotional activites.Support trade marketing team in tracking trade activities performance: contracts, speed to market, trade...