Marketing Manager

2 days ago

Cyberjaya, Malaysia Invictus Mart Sdn Bhd Full time

We are looking for a results-oriented Marketing Manager to lead our marketing team and drive our brand’s growth. In this role, you will be the bridge between high-level strategy and daily execution. You will lead and mentor a team, coordinate complex marketing projects, manage our social media presence, and ensure all initiatives are backed by data and strict KPI adherence.

**Key Responsibilities**

1. People Management & Leadership
- Team Development: Lead, mentor, and motivate a team of [Number] marketers (e.g., content creators, designers, specialists). Conduct regular 1-on-1s and performance reviews.
- Resource Allocation: Identify skill gaps, manage hiring processes, and assign tasks based on individual strengths and capacity.
- Culture Building: Foster a collaborative, creative, and accountability-driven team culture.

2. Task Coordination & Operations
- Cross-Functional Collaboration: Act as the primary liaison between marketing and other departments (Sales, Product, Customer Success) to ensure unified messaging and alignment.
- Process Optimization: Standardize SOPs for campaign launches, content approval, and asset management to reduce bottlenecks.

3. KPI & Performance Management
- Data-Driven Strategy: Define, track, and report on key marketing KPIs (e.g., CAC, ROI, Conversion Rates, Engagement Rate, MQLs).
- Reporting: Prepare weekly/monthly performance dashboards for leadership, providing actionable insights and optimization strategies based on the data.
- Budgeting: Manage the marketing budget, ensuring funds are allocated efficiently across channels to maximize ROI.

4. Social Media & Brand Strategy
- Channel Strategy: Develop and execute comprehensive social media strategies across key platforms (LinkedIn, Instagram, TikTok, X, etc.) to increase brand awareness.
- Content Oversight: Oversee the content calendar, ensuring a consistent brand voice and high-quality visual/written output.
- Community Engagement: Monitor social trends and audience sentiment to keep the brand relevant and responsive.

**Qualifications & Requirements**
- Experience: 3 years of experience in marketing, with at least 2 years in a leadership or people management role.
- Education: Bachelor’s degree in Marketing, Business, Communications, or relevant field.
- Skills:

- Proven experience managing teams and resolving conflicts.
- Strong proficiency in project management methodologies and tools.
- Expertise in social media management tools (e.g., Hootsuite, Sprout Social, Buffer).
- Solid understanding of Google Analytics, CRM software and ad platforms.
- Attributes: Highly organized, analytical thinker, excellent communicator, and adaptable to changing business needs.

Pay: RM2,514.33 - RM9,238.58 per month

**Benefits**:

- Additional leave
- Maternity leave
- Meal allowance
- Opportunities for promotion
- Professional development

Work Location: In person

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