Executive, Marketing

3 days ago

Malaysia FFM Berhad Full time

**JOB DESCRIPTION**:

- Conceptualize, coordinate and execute impactful events and activities;
- Source and collaborate with external event organizers to introduce a variety of activities/workshops/programmes that generate a consistent growth in traffic; (which would support/improve better tenants’ sales);
- Collaborate with tenants on their promotions;
- Lead event operations which includes contract negotiations, vendors’ sourcing and selection, events communications and on-site coordination;
- Coordinate and drive the promotional open-space/casual leasing for potential revenue income;
- Assist to develop content for A&P collaterals, manage and update content for website, social media and digital platforms;
- Prepare publicity/promotion plans to create in-mall and public awareness for all events and activities;
- Media liaison / public relations duties related to the shopping mall.
- Prepare annual & monthly budget and tracking of expenses;
- Coordinate between external parties and operations on pre-events, during events and post-events operations; (eg setting-up);
- Conduct post-event evaluations and report on outcomes;
- Foster good rapport and maintain on-going business relationship with tenants, vendors, event organizers, agencies etc for joint promotional & partnership opportunities;
- Keep abreast of market and competitive trends to identify and develop innovative marketing campaigns.
- Any other duties as assigned by the Management

**REQUIRED QUALIFICATIONS & SKILLS**
- Degree in Marketing, Mass Communications, Advertising or any other relevant working experience
- Experience in retail mall or related industry is an added advantage
- Ability to plan and prepare annual budget (and work within budget)
- Ability to perform casual leasing
- Good presentation skills eg. Powerpoint, Microsoft Office
- Social media and digital knowledge
- Strong networking abilities, resourceful and a multi-tasker with a keen eye for details;
- Good project management and negotiation skills;
- Demonstrate composure when under pressure and ability to work with efficiency at all levels;
- Proactive and good initiatives approach;
- Savvy in social media activation

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