Director of Sales

5 days ago


Kuah, Malaysia PARKROYAL Langkawi Resort Full time

To exceed budgeted RevPAR expectations consistently.
- Motivates the sales force effectively through performance-based recognition, and counsel productively to reverse deficiencies. Coaches the sales force by way of “coaching calls”.
- Ensures seamless conferences and events from acquisition to delivery through the sales force and events teams.
- Conducts familiarization visits and site-inspections proficiently.
- Cross-sells all Pan Pacific Hotels Group (PPHG) brands globally, where possible.
- Attends tradeshows in related markets and overseas sales trips.
- Provides professional advisory to the managers and coordinators.
- Directs the coordination of ongoing research of the travel industry local, regional, and international markets to detect market trends and uncertainties, and related information for development of new marketing strategies.
- Providing professional advisory to the Director, Sales & Marketing.
- Understands the dynamics of competing hotels, assigned or otherwise, to optimize positive and reverse negative impacts on our business strategies.
- Understands the total revenue impact of accounts on the hotels for better negotiation and yielding opportunities, and reviews business activities and its results to ensure goals are on pace.
- Co-produces the hotels’ sales and marketing plans effectively.
- Co-produces, articulates, and implements competitive pricing and selling strategies and tactics successfully in coordination with revenue management, marketing communications, and the sales force.
- Reviews selling, convention, and city event calendars to keep abreast of all demand generators. Ensuring that each property under the purview of the incumbent utilizes all necessary demand information when planning strategies.


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