Public Relations

**Job Summary**:
**Key Responsibilities**:
**1. Public Relations & Media Relations**:

- Develop and execute public relations strategies to enhance the company’s brand image and visibility.
- Build and maintain relationships with media outlets, journalists and bloggers.
- Write and distribute press releases, media kits, and other PR materials to secure media coverage.
- Manage media inquiries, coordinate interviews, and prepare company spokespeople for media appearances.
- Monitor and report on media coverage, tracking PR campaign success and brand sentiment.

**2. Marketing Campaigns**:

- Assist in the development and execution of integrated marketing campaigns across multiple platforms (digital, social, traditional media).
- Collaborate with the marketing team to create marketing collateral, including brochures, flyers, and newsletters.

**3. Social Media Management**:

- Manage the company’s social media presence across platforms such as Facebook, Instagram, and LinkedIn.
- Create engaging and creative content to drive audience engagement and increase brand awareness.
- Monitor social media channels for trends, customer feedback, and potential PR issues.
- Engage with followers and respond to inquiries, comments, and messages in a timely and professional manner.

**4. Content Creation**:

- Write, edit, and proofread content for press releases, blog posts, social media, and marketing materials.
- Ensure all content aligns with the brand’s tone, voice, and key messages.
- Collaborate with internal teams or external agencies to produce high-quality content for campaigns and initiatives.

**5. Event Management & Coordination**:

- Assist in organizing and promoting PR and marketing events, product launches, webinars, and conferences.
- Coordinate event logistics, including venue selection, attendee communication, and on-site support.
- Develop post-event reports, analyzing event effectiveness and outcomes.

**6. Branding & Messaging**:

- Ensure consistency in messaging across all marketing and public relations materials.
- Support the creation of brand messaging that resonates with target audiences and enhances the company's public image.
- Collaborate with the design team to produce visually compelling assets aligned with marketing objectives.

**7. Analytics & Reporting**:

- Track, measure, and report on the effectiveness of PR and marketing campaigns.
- Use analytics tools to measure social media performance, web traffic, and the success of marketing initiatives.
- Provide regular reports and insights to the Marketing Manager regarding PR, media coverage, and campaign performance.

**Qualifications**:
**1. Education**:

- Bachelor’s degree in Public Relations, Marketing, Communications, or a related field.

**2. Experience**:

- Minimum of 2-3 years of experience in public relations, marketing, or communications.
- Experience working with media outlets or journalists is highly preferred.
- Familiarity with digital marketing platforms, content creation, and social media management.

**3. Communication Skills**:

- Exceptional written and verbal communication skills.
- Ability to craft compelling press materials, social media content, and marketing messages.
- Strong interpersonal skills with the ability to build relationships with media and stakeholders.

**4. Creativity & Innovation**:

- Ability to think creatively and generate fresh ideas for PR and marketing initiatives.
- Comfortable working in a fast-paced environment and managing multiple projects simultaneously.

**5. Digital Proficiency**:

- Strong understanding of social media platforms and digital marketing tools (e.g., Google Analytics).
- Familiarity with graphic design tools (e.g., Adobe Creative Suite or Canva) is a plus.

**6. Analytical Skills**:

- Ability to track and analyze PR and marketing data to optimize campaigns.
- Strong attention to detail and the ability to provide data-driven recommendations.

**7. Adaptability**:

- Ability to adapt quickly to changes in marketing trends and public relations dynamics.
- Comfortable working both independently and collaboratively in a team setting.

**8. Event Management Skills**:

- Experience in planning, organizing, and promoting events, both online and offline.

**- 5 days work week**

**- 8:30 am to 5:30 pm**

**- Working location at Menara Zurich, Johor Bahru**

**- 14 days Public Holidays**

**- Good working environment**

**Job Types**: Full-time, Permanent

Pay: RM4,000.00 - RM5,500.00 per month

**Benefits**:

- Maternity leave
- Opportunities for promotion
- Professional development

Schedule:

- Monday to Friday

Supplemental Pay:

- Performance bonus

Application Question(s):

- What's your expected salary?

**Education**:

- Bachelor's (preferred)

**Experience**:

- Public Relations: 2 years (preferred)

**Language**:

- Mandarin (required)
- English (required)