Online Merchandiser, Product Manager
2 weeks ago
**Qualifications**
- Typically 5+ years' experience in eCommerce or online marketing roles (consumer electronics or otherwise).
- Experience in A/B Testing, user experience optimisation, SEO and online campaign management.
- Direct experience managing merchandising strategies in an eCommerce organisation.
- Proven analytical thinking, project & program management skills, attention to detail and exceptional organisational skills are essential
- A track record of proven success in past positions (delivering eCommerce online stores etc)
- Hands-on experience in direct to consumer marketing communications, ideally in the retail and/or eCommerce space.
- Ability to think strategically and tactically, with excellent attention to detail.
- Experience managing online operations in both start-up and more complex environments.
**Knowledge and Skills Required**:
- eCommerce.
- Strong understanding of A/B and multi-variate testing approaches
- Knowledge of digital marketing practices including Paid Search, Retargeting, Display Ads, Personalisation, Social Media Marketing and interactive content.
- Thoroughly understand the competitive landscape primarily focused on navigation and customer experience and make recommendations to incorporate into the business.
- Business start-up / implementation, incubation and development.
- High level of understanding of web based technologies.
- Tenacity to develop ideas independently and thrive in a fast-paced, entrepreneurial start-up environment is essential for success.
- Understand ecommerce merchandising standards
**TOOLS**
- Web Analytics tools such as Google Analytics.
- Online A/B Testing tools such as Optimizely.
- Google webmaster tools
- Search engine optimization toolsets, e.g. Brightedge.
- Magento
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