B2b Marketing Executive

1 week ago


Kuala Lumpur, Malaysia Sunline Technology (Malaysia) Sdn Bhd Full time

長亮科技是全球金融科技領導者,引領銀行業核心銀行轉型與創新。我們的使命是徹底改變銀行的營運方式,創造無縫的數位體驗,為世界各地的金融機構提供支援。我們正在尋找一位精通技術、富有創造力和積極進取的**B2B 行銷主管**加入我們充滿活力的團隊。如果您與我們一樣對創新充滿熱情並渴望產生有意義的影響,我們很高興見到您!

**我們的核心價值:**
- 創新:我們相信突破界限並探索新想法來塑造金融科技的未來。
- 協作:我們重視團隊合作和共同努力以取得卓越成果。
- 誠信:我們在所做的一切事情中都堅持誠實和透明的最高標準。
- 卓越:我們致力於提供超乎預期的優質解決方案。

**主要職責:**
- 推動策略:協助制定和執行創新行銷策略,以擴大長亮在區域市場的影響力。
- 活動協調:領導行銷活動的規劃和執行,包括網路研討會、產業論壇和客戶參與活動。
- 內容創建:規劃、創建和策劃引人注目的 LinkedIn 內容,以提高參與度,並將長亮科技定位為金融科技行業的思想領袖。
- 活動管理:支援行銷活動的端到端執行、分析結果並完善策略以達到最大影響。
- 創意設計:使用 Adobe Illustrator 和 Canva 開發視覺上令人驚嘆的行銷資料,以增強品牌故事的敘述。
- 團隊協作:與跨職能團隊(包括銷售、解決方案和總部行銷)密切合作,以確保統一的行銷工作。
- 績效分析:追蹤並報告行銷活動的成功情況,利用數據驅動的洞察力不斷優化我們的行銷計畫。
- 保持領先:密切關注產業趨勢、競爭對手活動和新興技術,使長亮科技始終處於創新前沿。

**語言要求(強制性):**

**- 流利的中英文讀寫能力至關重要。**

**- 具有以兩種語言起草、編輯和完善內容的卓越能力,確保清晰度、創造力和文化敏感性。**

**要求:**
- 至少**2 年**行銷經驗,尤其是 B2B 環境中的活動協調、內容規劃和行銷活動執行經驗。
- 精通科技的心態,強烈傾向於利用現代行銷工具和科技。
- 擁有經過驗證的 Adobe Illustrator、Photoshop 和 Canva 技能,可製作有影響力的視覺資產。
- 有 LinkedIn 內容規劃經驗,對社群媒體動態有深入的了解。
- 熟悉網站內容管理系統 (CMS) 並紮實掌握 SEO 基礎。
- 能夠跳脫框架思考,處理多項任務,並在快節奏的環境中茁壯成長。
- 對持續學習的熱情,並渴望在不斷發展的金融科技行銷世界中成長。

**首選資格:**
- 擁有行銷、傳播或相關領域的學士學位。
- 擁有組織 B2B 行銷活動和活動的實務經驗。
- 深入了解核心銀行或金融科技領域。

**我們提供什麼:**
- 成長機會:清晰的職涯道路,有機會承擔更大的角色和責任。
- 動態環境:重視創造力、協作和新想法的文化。
- 全球視野:成為與全球領先金融機構合作專案的團隊的一員,不僅在中國和馬來西亞,而且在泰國、印尼、菲律賓、越南、緬甸等地都有合作。
- 具競爭力的薪資福利:基於績效的獎勵機制。



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