Assistant Platform Specialist
1 week ago
**About Us**:
Brighten Business Consulting Sdn Bhd is a leading digital marketing and manpower outsourcing agency based in Hong Kong, with branches in Malaysia, Taiwan, UK, and Australia. With a decade of expertise in marketing, business strategy, and technology solutions, we specialize in delivering top-notch professional services to assist global clients in expanding their market presence in Malaysia and the Asia Pacific region. Our Malaysia branch, established in 2018, boasts two well-equipped offices and a team of approximately 80 employees. We excel in providing outstanding manpower outsourcing solutions to our clients in Hong Kong, utilizing our in-depth knowledge of local regulations. Join us in shaping the future of business expansion and digital marketing
**About Our Client**:
Our client is an ad tech consultancy founded in 2009 that helps marketers adopt advanced advertising and creative solutions, primarily through the Google Marketing Platform. They offer services in ad technology, programmatic solutions, data analytics, creative solutions, and training enablement to enhance clients' digital maturity and campaign effectiveness across the Asia-Pacific region. They act as a certified Sales Partner for Google Marketing Platform products and emphasizes strategic thinking, agility, and a diverse, multicultural approach to problem-solving.
**Job Scope**:
**Google Marketing Platform (GMP) Expertise & Client Enablement**
- Serve as the Subject Matter Expert (SME) for Google Marketing Platform products (CM360, DV360, SA360).
- Assist in customer onboarding and training for GMP to enable platform adoption and proficiency.
- Support the Customer Success Manager with in-depth platform audits and strategic consultations.
- Support the verification and audit of media tags implemented via GTM to ensure accurate campaign tracking
- Create and maintain essential documentation for product updates, roadmaps, and best practices.
**Supporting Digital Analytics Projects & Client Engagements**
- Assist in the analytics project lifecycle, including providing input for consulting, supporting implementation & conducting QA
- Contribute to the entire CRO experiment lifecycle, including experiment setup, execution, and analysis using platforms like AB Tasty and VWO.
**Collaboration & Ad-hoc Projects**
- Collaborate closely with internal teams to deliver holistic Digital Maturity solutions.
- Handle various ad-hoc projects as assigned, contributing to team success and innovation.
**Job Requirements**:
- Experience: 3-4+ years of experience in digital marketing, digital analytics, ad tech or related fields. Experience in a role supporting consulting or client services is highly valued.
- Education: A Bachelor’s Degree in Marketing, Communications or related disciplines.
- Language: Proficient in English and Chinese (Cantonese & Mandarin), both written and spoken.
Mindset & Approach:
- Resilient, curious, and possess a strong growth mindset.
- Proactive and self-motivated, with the ability to work effectively both independently and as part of a team.
- A strong willingness for continuous learning and adaptation in a fast-evolving industry.
- Comfortable working in a fast-paced, multinational environment and collaborating with distributed teams
Communication & Client Support Skills**:
- Excellent verbal and written communication skills in both English and Chinese (Cantonese and Mandarin), with the ability to clearly articulate technical concepts and provide effective client support.
- Strong presentation skills, particularly in assisting with or delivering training and workshops.
- Ability to contribute effectively to client discussions and support client relationship management.
- Effective at multitasking and prioritization in a dynamic environment.
Technical Knowledge & Tools:
- Hands-on experience in CM360/DV360/SA360.
- Understanding of media trafficking, ad operations, and campaign measurement principles.
- Knowledge of Programmatic advertising and SEM.
- Experience in a customer service/support or technical support environment is preferred.
- Experience in technical writing is preferred.
- Experience in GA, GTM is a plus.
- Proven experience with the entire CRO experiment lifecycle, including experiment setup, execution, and analysis using platforms like AB Tasty and VWO is a plus.
- Basic knowledge of HTML, CSS, and JavaScript is a plus.
**Benefits**:
- 5 working days.
- Hospital insurance
- Medical claim allowance
- Parking allowance
- Friendly and good working environment
- Free snacks & beverages
- Increment depends on work performance.
- Year-end bonus based on work performance.
- Festival gifts, birthday benefits etc
- Working place nearby MRT station.
**Office Locations: Sunway Velocity**
Pay: RM6,500.00 - RM7,500.00 per month
**Benefits**:
- Health insurance
- Maternity leave
- Opportunities for promotion
- Professional development
Work Location: In person
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