Product Marketing Executive
3 days ago
**Company Overview**
**Leading Growth Through Innovation**
As the World's No.1 Nitrile Glove manufacturer, Hartalega is currently in the process of recruiting a diverse pool of talented people, across various specialisations and backgrounds. You will enjoy exceptional benefits and incentives, as well as a well-defined path for career success.
Hartalega is made up of a tight-knit, passionate and highly-skilled set of individuals. From our top executives, to our line technicians; we are all proud to be part of an elite group responsible for revolutionising the glove-making industry.
**Overview**
- Drive the success of the company's products by developing and executing strategic marketing initiatives.
- Conduct market research to identify customer needs, industry trends, and competitive landscapes.
- Analyse data to understand customer behaviour and preferences.
- Create positioning statements and value propositions that differentiate our products from competitors in the market.
- Collaborate with marketing and business development team to develop comprehensive go-to-market plans for product launches and updates.
- Plan and execute product launch campaigns.
- Create marketing content, including product brochures, sales presentations, website copy and white papers.
- Work with the marketing team to develop engaging content.
- Develop sales enablement materials.
- Monitor and analyse the performance of marketing campaigns, using metrics and data.
**Job Requirements**
- Bachelor’s Degree in Marketing, Business, Mass Communication or equivalent.
- Minimum 1 year of working in the related field.
**Additional Company Information**
**Registration No.** **Company Size**
75398-K More than 5000 Employees
**Average Processing** **Time Industry**
21 days Manufacturing / Production
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