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Influencer Marketing Strategist
2 weeks ago
We are seeking an experienced, influencer marketing professional to join our influencer
marketing team in Kuala Lumpur and help expand the footprint of AnyTag influencer marketing
platform amongst local and regional prospects out of Malaysia. Our AnyTag team drives the
relationships we have with celebrities, KOLs, influencers, and fanpage/group admins, all in
support of our clients’ marketing campaigns. Put simply, we help our clients build strategies that
enhance their brand presence and awareness. As an Influencer Marketing Executive, you will
monitor talents’ work and conversations, as well as participate in those conversations to build
visibility for our client’s products as well as encourage brand engagement.
What You'll Do
- Prepare proposal and strategy for campaigns
- Identify and engage social influencers to foster dialogue and promote client
campaigns
- Manage influencers’ outcomes for all marketing campaigns and on all digital platforms
(Facebook, YouTube, Instagram, TikTok, etc.), including coordinating with third parties
and managing relationships between talents and the brand team
- Manage daily operations of the internal team as requested
- Report and provide data from analytics tools and channel insights
- Work closely with your line manager on market analysis and strategy development for business growth
**; Requirements**: - Who You Are
- Bachelor’s Degree in any discipline
- 1-2 years of experience in a digital/social agency
- Result-oriented mind with a passion for work
- Managing skill:
Show a capability to handle multitasking, speed at work with faithfulness to
responsibility as assigned from Manager.
Plan and execute campaign based on request.
Be adaptable and sensitive based on timeline
Detail-oriented when it comes to costing/quality control
- Communication skill:
Create a smooth communication with internal and external party to deliver
clear direction and right outcome
**Pro-active at work with problem solving skill**:
Ability to handle tasks and responsible when facing problems, analyse
problem’s root and / or/ suggest a proper solution to team or propose to
Manager for execution and so on.
- Strategic Thinking with business mindset:
Maintain and improve proposal quality to meet campaign expectation while
aware of market trends to support growth of AnyTag Business. Initiation and Productivity at workplace:
Organise and prioritise own tasks effectively to increase productivity during
working hours. This’s including attendance Monday morning meeting, team
meeting and participating with Company’s major activity for better
understanding related to Company direction and professionalism.
- Basic understanding of influencer personas and match it with brief
- Plan strategic campaign to recruit micro influencer
