E-commerce Marketing Executive

1 week ago

Johor Bahru, Malaysia Big Fat Smile Sdn Bhd Full time

We are seeking a talented and results-driven **Ecommerce Marketing Executive** to join our team. As an Ecommerce Marketing Executive, you will be responsible for developing and executing marketing strategies on our Shopee and Lazada stores in Malaysia.

**Responsibilities**:

- Develop and implement effective marketing strategies on the Shopee and Lazada platforms to drive online sales and increase brand visibility.
- Ensure effective operation of stores on assigned e-commerce platforms, including updating sales promotions, campaigns, discounts, etc.
- Explore and research online materials to improve e-commerce platform sales.
- Ensure listings always adhere to brand guidelines and web style guides to uphold brand standards.
- Conduct market research to identify customer trends, preferences, and competitor activities.
- Create compelling product listings, ensuring accurate and optimized descriptions, images, pricing, and promotions.
- Monitor and analyze key performance indicators (KPIs) such as conversion rates, click-through rates, and customer engagement metrics.
- Utilize data analytics tools and platforms to identify areas for improvement and optimize marketing campaigns.
- Collaborate with the creative team to develop engaging visuals, product images, and promotional materials.
- Coordinate with cross-functional teams, including merchandising, supply chain, and customer service, to ensure seamless execution of marketing campaigns and promotions.
- Stay up-to-date with industry trends, emerging technologies, and best practices in e-commerce marketing.

**Requirements**:

- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in e-commerce marketing, preferably with a focus on Shopee and Lazada platforms will be an advantage.
- Strong understanding of the e-commerce landscape, online consumer behavior, and digital marketing strategies.
- Proficient in data analysis and familiarity with analytics tools such as Google Analytics or similar platforms.
- Excellent communication and interpersonal skills.
- Detail-oriented with the ability to multitask and prioritize tasks effectively.
- Creative mindset with the ability to think outside the box and generate innovative marketing ideas.
- Strong problem-solving skills and the ability to adapt to a fast-paced, dynamic environment.
- Proficiency in English and Malay languages.

If you are a proactive and driven individual with a passion for e-commerce and digital marketing, we would love to hear from you.

**Job Types**: Full-time, Permanent

**Salary**: RM2,000.00 - RM5,000.00 per month

**Benefits**:

- Additional leave
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development

Schedule:

- Monday to Friday

Supplemental pay types:

- Performance bonus
- Yearly bonus

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