Marketing Project Manager @ Marketing Analyst

5 days ago

Ipoh, Malaysia Headlines International Full time

**Strategic Marketing Planning**:

- Develop comprehensive marketing strategies to promote the company's products or services, aligned with business goals and objectives.
- Conduct market research and analysis to identify target audiences, market trends, and competitive landscape.
- Define marketing campaigns, initiatives, and promotional activities to reach and engage target customers effectively.
- **Marketing Campaign Management**:

- Plan and execute multi-channel marketing campaigns across various platforms, including digital, social media, print, and events.
- Collaborate with creative teams to develop marketing collateral, advertisements, and promotional materials.
- Monitor campaign performance, analyze key metrics, and adjust strategies as needed to optimize results and ROI.
- **Marketing Analytics**:

- Utilize data analytics tools and techniques to analyze marketing performance, consumer behavior, and market trends.
- Generate insights and recommendations based on data analysis to drive informed marketing decisions and strategy adjustments.
- Develop reports and presentations to communicate findings and insights to senior management and stakeholders.
- **Team Leadership and Management**:

- Supervise and oversee the activities of the marketing department staff, including marketing coordinators, specialists, and assistants.
- Provide guidance, direction, and support to team members, fostering a collaborative and high-performance work environment.
- Set clear goals and objectives for team members, monitor progress, and provide regular feedback and performance evaluations.
- **Cross-Functional Collaboration**:

- Collaborate with other departments, including sales, product development, and customer service, to align marketing efforts with overall business objectives.
- Coordinate with external vendors, agencies, and partners to execute marketing campaigns and initiatives effectively.
- **Budget Management**:

- Develop and manage the marketing budget, allocating resources effectively to maximize ROI and achieve marketing objectives.
- Monitor expenses, track spending, and ensure adherence to budgetary constraints.

**Job Types**: Full-time, Contract
Contract length: 12 months

Pay: RM4,050.00 - RM6,500.00 per month

**Benefits**:

- Additional leave
- Free parking
- Health insurance
- Opportunities for promotion
- Professional development

Schedule:

- Fixed shift

Supplemental pay types:

- Yearly bonus

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