Digital Sales and Marketing Assistant Manager in Prai,penang

As a **BioNexus-status** bird’s nest processing company with over 17 years of industry experience, this organization has established itself as a leader in quality and innovation. By implementing **patented advanced high-tech solutions**, they have developed a **comprehensive ecological supply chain and traceability system**, ensuring the highest standards in Malaysia’s bird’s nest industry. Their commitment to **product purity, safety, and authenticity** guarantees premium bird’s nest products **from farm to table**, setting a benchmark for excellence in the industry.

Position: Digital Sales and Marketing Assistant Manager

Location: Prai, Penang

**Responsibilities**:
**Strategy Support and Execution**
- Lead the digital sales and marketing team to design and execute strategies that align with company goals and KPIs.

**Content Creation and Management**
- Coordinate with content creators, graphic designers, and videographers to ensure content aligns with brand guidelines and marketing objectives.

**SEO and SEM Optimization**
- Assist in optimizing website content and landing pages for search engine rankings.
- Manage paid search campaigns, analyze keyword performance, and provide recommendations for improvement.

**Social Media Management**
- Plan and manage social media content calendars, monitor engagement metrics, and develop strategies to increase brand presence on platforms such as Facebook, Instagram, XHS, Shopee and Tiktok.
- Engage with the online community by responding to comments and messages.

**Data Analysis and Reporting**
- Track and analyze digital marketing performance using tools like Google Analytics, social media insights, and CRM software.
- Prepare regular performance reports to present to the senior marketing team and provide insights for future campaigns.
- Utilize CRM tools to enhance customer retention and engagement through targeted campaigns.

**Paid Advertising Management**
- Manage and monitor paid advertising campaigns on platforms like Google Ads, Facebook Ads, and other programmatic platforms.
- Set budgets, track ROI, and adjust strategies to optimize ad performance.

**Team Coordination and Vendor Management**
- Work closely with internal teams, such as content creators, online sales, production team, office staff to ensure smooth campaign execution.
- Coordinate with external vendors, agencies, and partners when necessary.

**Market Research and Trend Analysis**
- Conduct market research to understand audience behavior and preferences.
- Stay updated on the latest digital marketing trends, tools, and best practices to propose new ideas for campaigns.

**Compliance and Best Practices**
- Ensure all digital marketing activities comply with relevant regulations and company policies.
- Implement best practices for data privacy, copyright, and ethical advertising standards.

**Manage and attend to exhibition and event**

**Requirements**:

- Bachelor’s degree in Marketing, Business, or related field.
- 5+ years in digital marketing, with experience in content creation, social media, and PPC.
- Proficiency in Google Analytics, SEO tools, social media management software, and CRM platforms.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills in English and Mandarin, for coordinating with team members and external partners.

**Remunerations**:
**Salary Range: RM6,000 - RM9,000**

**Benefits**:
**Basic + petrol allowance + commission (if hit target)**

Working hours: Monday - Friday (8:30am - 6:00pm)

**Job Types**: Full-time, Permanent

Pay: RM6,000.00 - RM9,000.00 per month

Application Question(s):

- What is your salary expectation?

**Experience**:

- Digital marketing: 5 years (preferred)

Work Location: In person