Video & Content Producer

1 week ago

Kuala Lumpur, Malaysia BID Operations Full time

This role is a blend of content production, video creation, and marketing support, with a strong emphasis on delivering engaging and informative content across multiple regions.

**Key Responsibilities**:
**Content Production & Strategy**
- Develop marketing messaging and content strategies that resonate from a group-level briefing to localised ROW (Rest-Of-World) campaigns.
- Craft compelling campaign narratives to support product and promo launches.
- Ensure all content aligns with customer needs, incentives, and industry trends.
- Maintain a structured content calendar for campaigns, ensuring timely execution.

**Video Production**
- Lead the creation of live streams, market analysis videos, and promotional content.
- Work closely with market analysts and product teams to translate complex concepts into engaging visual content.
- Develop and refine video scripts, storyboards, and production plans to enhance brand storytelling.
- Oversee editing, post-production, and content localization to ensure high-quality output.

**Marketing Support & Distribution**
- Collaborate with the extended marketing team to distribute content across social media, community platforms, and networks.
- Optimize content for maximum engagement, reach, and lead generation.
- Assist in social media management and community engagement strategies.

**Requirements**:

- Fluent in English & Chinese (written & verbal).
- Strong knowledge of the industry.
- Proven experience in digital marketing within SEA markets.
- Hands-on experience in content production, video creation, and campaign storytelling.
- Strong understanding of the Chinese market and its community.
- Proficiency in video editing tools, content management systems, and social media platforms.
- Ability to work cross-functionally with marketing and product teams.

**Benefits**
- Hybrid working arrangement
- Opportunities for enriching career growth, including exposure to regional contexts
- Complimentary snacks and beverages available in the office pantry
- Healthcare coverage (medical, dental, optical), gym benefits
- Flexibility in smart casual dress code
- Young, vibrant and open work culture

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