Digital Marketing Lead

1 week ago

Petaling Jaya, Malaysia Bjak Full time

**About Us**

Our core strengths are in navigating the most complex regulations and environments, creating some of the most innovative products in the world. For instance, we are the first platform globally to simplify and offer investment-linked life and health insurance online, coupled with an instant talk-to-agent service.

**Role Overview**

As the Digital Marketing Lead, you will be responsible for developing and executing comprehensive digital marketing strategies to drive brand visibility, customer acquisition, and revenue growth. This role involves leading a team, collaborating with cross-functional departments, and staying abreast of digital marketing trends.

**Responsibilities**
- Develop and implement a strategic digital marketing plan aligned with overall marketing and business objectives.
- Define key performance indicators (KPIs) and campaign goals.
- Plan, execute, and optimize digital marketing campaigns across various channels, including but not limited to PPC, display, social media, and native advertising.
- Coordinate with creative teams to develop engaging and high-performing ad creatives.
- Monitor campaign expenses, optimize budget allocation, and ensure cost-effectiveness.
- Utilize analytics tools to track and analyze the performance of digital marketing campaigns.
- Implement targeted audience strategies and segmentation based on demographics, behaviors, and other relevant criteria.
- Utilize data-driven insights to refine targeting strategies.
- Collaborate with marketing, sales, product, and analytics teams to align digital marketing strategies with broader business goals.
- Plan and conduct A/B tests and experiments to optimize ad performance.

**Requirements**:

- Bachelor's or Master's degree in Marketing, Business, or a related field.
- Proven experience in digital marketing, with a minimum of 3 years in a leadership role.
- Strong understanding of digital advertising channels, platforms, and technologies.
- Experience with PPC platforms (Google Ads, Bing Ads), social media advertising, display advertising, and programmatic advertising.
- Proficiency in analytics tools and data-driven decision-making.
- Excellent leadership, communication, and collaboration skills.
- Strategic thinking and the ability to align digital advertising efforts with business objectives.
- Familiarity with ad tech solutions and emerging trends in the digital advertising landscape.

**Benefits**
- Fast moving, challenging and unique business problems
- Strong learning and development plans for your career growth
- International work environment and flat organization
- Competitive salary
- Flexible working hours & arrangement, Casual work attire

  • Digital Marketing

    2 weeks ago

    Petaling Jaya, Selangor, Malaysia Digital Symphony Full time 60,000 - 120,000 per year

    We're looking for a Performance Marketing ninja who has a strong grasp of current paid marketing platforms and strategies to lead integrated digital marketing campaigns from concept to execution. This role involves analysing campaign data, aligning client objectives, digital media planning & buying, and executing paid digital marketing strategies. This...

  • Senior Digital Marketing Specialist

    1 week ago

    Petaling Jaya, Selangor, Malaysia Marketing agency Full time

    We are looking for an experienced and result-driven Digital Marketing Specialist to join our awesome marketing team In your role as a Digital Marketing Specialist within the acquisition team, you'll lead our digital campaigns from idea to execution, and you'll also explore diverse advertising platforms to ensure the best strategies for each project. Job...

  • Sales Executive

    1 week ago

    Petaling Jaya, Malaysia JUSTSIMPLE DIGITAL SDN BHD Full time

    **Join Our Winning Team as a Sales Executive!** Are you hungry to succeed, love closing deals, and thrive in a fast-paced environment? We are a **dynamic digital marketing agency** looking for an **aggressive, target-driven Sales Executive** to join our team. If you have a true hunter’s mindset and want to build a rewarding career in **Web Design, Social...

  • Digital Marketing Intern

    7 hours ago

    Petaling Jaya, Malaysia KOHA DIGITAL HOLDING SDN. BHD. Full time

    Kickstart your digital marketing career with Koha, a multi-award-winning wealthtech company transforming legacy planning. As a **Digital Marketing Intern**, you’ll gain hands-on experience in the fintech industry, work with cutting-edge tools, and develop skills that will set you apart in the digital world. **What You’ll Do**: - Assist in creating,...

  • Digital Marketing Intern

    2 weeks ago

    Petaling Jaya, Selangor, Malaysia OG Marketing Group Sdn. Bhd. Full time 6,000 - 12,000 per year

    We're looking to hire a Digital Marketing Intern that can assist our Senior Digital Marketing Executive in jobs like:Monitoring social media platforms for trending news, ideas, and feedback.Developing marketing materials through research.Coordination of marketing activities, i.e. video shooting, writing video scripts etc.With content creation and social...

  • Digital Marketing Executive

    2 weeks ago

    Petaling Jaya, Malaysia Impilo Digital Marketing Agency Full time

    **Responsibilities**: - Marketing, implement and document marketing based on the products and services provided. They align the client's presence with business strategy, and issues and look for ways to improve the products and services.**Benefits**: - EPF - SOCSO - Annual Leave

  • Assistant-digital-marketing-managersenior-digital-ma

    1 week ago

    Petaling Jaya, Malaysia Mysense Marketing Full time

    **Responsibilities**: **Responsibilities** - Manoeuvre **digital marketing** campaigns through all areas of the project life cycle - Clearly understand and implement digital marketing campaigns which fit client needs - Provide analytical reporting of campaigns to stakeholders - Act as a **Brand’s Marketing** Consultant & Content Director - Direct marketing...

  • Digital Marketing Internship

    2 days ago

    Petaling Jaya, Malaysia JUSTSIMPLE DIGITAL SDN BHD Full time

    About the Role We’re looking for a **passionate and driven Digital Marketing Executive** who is eager to learn and grow across all areas of digital marketing. If you love exploring new platforms, experimenting with tools, keeping up with the latest marketing trends, and solving problems creatively, this role is for you. At our agency, you’ll not only...

  • Business Development Executive

    4 days ago

    Petaling Jaya, Malaysia HIVE MARKETING SDN BHD Full time

    **Job Summary**: Business Development Executive will be responsible for **driving growth** by **identifying new business opportunities and building strong relationships with potential clients** in the digital marketing space. This role requires a deep understanding of digital marketing trends, client needs, and the ability to craft tailored solutions. **Key...

  • Digital Marketing Intern

    2 weeks ago

    Petaling Jaya, Selangor, Malaysia Signcotive Creative Brand & Marketing Solutions Full time

    Company DescriptionWelcome to Signcotive Creative Studio – your dedicated partner in overcoming business challenges with innovative and impactful solutions. We specialize in branding design and development, website development and maintenance, and comprehensive digital marketing solutions. Our mission is to support your business's growth and help you stand...