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Senior Digital Marketing Specialist

2 weeks ago

Petaling Jaya, Selangor, Malaysia Marketing agency Full time 60,000 - 120,000 per year

We are looking for an experienced and result-driven Digital Marketing Specialist to join our awesome marketing team In your role as a Digital Marketing Specialist within the acquisition team, you'll lead our digital campaigns from idea to execution, and you'll also explore diverse advertising platforms to ensure the best strategies for each project. 

Job Responsibilities:

  1. Aggressively approach digital marketing channels and materials for lead generation, and user acquisition, guided by trends and insights.
  2. Develop and manage marketing strategies across various channels, including social media platforms, SEO and SEM.
  3. Monitor and optimize online campaign results, focusing on key metrics like cost per lead, cost per acquisition, etc.
  4. Calculate precise marketing budgets, analyze campaign performance, and collaborate with internal and external teams while staying informed about industry trends through market research.
  5. Develop creative content strategies to drive acquisition objectives.

Job Requirements:

  • Candidate must possess at least a Diploma/Advanced/Higher/Graduate Diploma, Bachelor's Degree/Post Graduate Diploma/Professional Degree in Marketing, Mass Communication or Advertising/Media.

Competencies:

  • Sensitive to current market trends in social media channels; someone who follows sports-related news is an added advantage.
  • Understand and use human nature (psychology) to create strong conversion funnels.
  • Sales and business driven mindset.
  • Highly observant and curious on acquisition method.
  • Sensitive to number, data driven approach.

Job Highlights:

  1. Enjoy a 13th month salary along with a range of attractive benefits.
  2. Unlock lucrative performance bonuses based on your achievements.
  3. Experience bi-annual performance evaluations to track your progress.
  4. Fostering learning and development culture (career growth).
  5. Globalisation exposure.