Lead Product Manager, Managed Advertiser

2 weeks ago

Petaling Jaya, Selangor, Malaysia 48cbda53-5c42-43a7-9ce4-94229fd82b4d Full time 100,000 - 150,000 per year

Get to Know the Team

Grab Ads is Grab's advertising platform, connecting restaurant merchants, regional brands, and Fortune 500 companies with millions of consumers across Southeast Asia. As an award-winning ad publisher in the region, we go beyond delivering delightful customer experiences - we empower advertisers to reach the right audiences and build meaningful connections. By staying customer-centric and partnering with brands, we push ourselves to be a leading industry partner, helping advertisers grow while enhancing the Grab ecosystem.

Get to Know the Role

We are hiring a Lead Product Manager to drive the next chapter of Grab Ads, with a focus on building solutions for our largest advertisers, including leading restaurant partners and top FMCG clients across Southeast Asia. You will own the strategy and execution for products that solve the complex needs of enterprise advertisers, while shaping an entirely new go-to-market approach for Grab Ads.

As a Lead PM, you will work hands-on with customers to design, prototype, and test new features with speed and agility. You will be expected to leverage GenAI tools to work lean, reducing dependence on large cross-functional teams, and accelerate the build–measure–learn cycle. Your ability to combine customer insight with technical fluency will help create differentiated advertising solutions that deliver impact for both endemic and global advertisers.

This role offers the opportunity to:

  • Lead a 0–1 journey in defining a new GTM strategy for Grab Ads.
  • Partner directly with enterprise advertisers to co-create fast prototypes and learn from real-world usage.
  • Deliver innovative products that strengthen Grab Ads' position as the preferred partner for complex, large-scale advertisers.

You will be based onsite in our Petaling Jaya office.

The Critical Tasks You Will Perform

  • Set and drive the product strategy for managed advertisers.
  • Propose logical hypotheses and design effective, creative experiments to test and validate hypotheses.
  • Work directly with engineering, product analytics and design to ship features quickly.
  • Collaborate with external partners and sales teams to coordinate new features and betas.
  • Communicate sophisticated ideas in a concise manner and drive alignment among leadership and key team members.

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