Search Engine Optimization Specialist

2 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia OTSO Group Full time 80,000 - 120,000 per year

About Us

At
OTSO

, we're shaping the future of online trading — a world where innovation meets precision. As we expand our digital presence in the dynamic forex landscape, we're seeking a
results-driven SEO Specialist

to elevate our global visibility and strengthen our brand authority across markets.

Key Responsibilities

  • Develop and implement comprehensive
    SEO strategies

to boost organic traffic, keyword rankings, and conversion rates across multiple regions.
- Conduct
in-depth keyword research

, competitor analysis, and on-page/off-page optimization specific to the
forex and financial trading

domain.
- Optimize content, landing pages, and blog articles for high-impact keywords and search intent alignment.
- Manage and monitor
technical SEO

, including site structure, crawlability, page speed, and schema markup.
- Lead the creation of SEO-optimized content and collaborate with the Web Development teams to ensure best practices are fully integrated into campaigns and site revamps.
- Build and maintain a robust
backlink strategy

, focusing on authority and relevance within the financial and fintech sectors.
- Track, analyze, and report SEO performance metrics using
Google Analytics, Search Console, Ahrefs, SEMrush

, and other tools — providing actionable insights for continuous improvement.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • Minimum 2–4 years of SEO experience, preferably within forex, trading, or financial services industries.
  • Strong understanding of Google algorithms, keyword intent, and international SEO strategies.
  • Proven ability to drive measurable growth in organic traffic and lead generation.
  • Familiarity with content marketing, link building, and multi-language SEO (advantageous).
  • Analytical mindset with keen attention to detail and performance metrics.

What We Offer

  • Opportunity to contribute creatively to brand storytelling and digital transformation.
  • A collaborative, growth-oriented environment that values ideas and innovation.
  • Competitive salary and benefits package.
  • Professional development and creative freedom.

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