Area Manager, Malaysia

At Swarovski, where innovation meets inspiration, our people desire to explore, experience and create. As a Area Manager, you will get a chance to work in a rewarding role within a diverse team that is pushing boundaries. Be part of a truly iconic global brand, learn and grow with us. We're bold and inventive, revealing astonishing things like no one else can. A world of wonder awaits you.

About the job

Area Manager's main role is to drive sales as well as to bring excellence in brand and retail execution for Swarovski stores, with the aim of meeting and exceeding sales targets and controlling operational expenses. Support and retain Swarovski customers and nurture those key relationships over time. They are the strategic partner and principal advisor to the clients, discovering new opportunities for mutual benefit.​

Your responsibilities include, but are not limited to:

• Lead Swarovski-own retail teams to drive sales as well as brand and retail execution across Direct Retail channel by achieving monthly/yearly budgets and targets as well as controlling operational expenses. Motivate and coach the team to achieve ambitious results.
• Build and foster strong relationship with the Store Managers. Build a strong team and ensures effective communication across teams.
• Break down and set corresponding targets (for sales, retail headcount and costs) on a Direct Retail store level. Effectively apply scheduling tools to optimise staffing within stores and perform within wage budget and local legislation.
• Accountable for Direct Retail and Partner Retail profitability, take ownership for store performances, effectively allocating resources and refining processes to drive profitability in a variety of situations and market conditions.
• Motivate and coach own retail staff, ensure excellent and consistent consumer and brand experience across all touch points, complete visitation reports [as per minimum standards defined in the Global Store Visit Tool (SVT)], optimise retail execution through KPI's and Visual Merchandising (VM). 
• Plan and execute incentives as well as promotional activities and implement retail processes as per global guidelines.
• Support new store openings and hands over complete information to the Distribution and Real Estate Manager, Southeast Asia, to initiate the SEP process. Responsible to support the physical opening of new Point of Purchase (POP)'s of Direct Retail and report any issues or missing tools to Sales Operations to initiate follow-up actions.
• Provide feedback to Global Teams via the Head of Sales, Southeast Asia on customer/market cluster needs, initiatives/tools as well as proposing any other improvement ideas.
• Point of contact and advisor for partners to resolving brand operational, logistics and administrative matters.​ Leverage available data for commercial decision making to achieve optimum commercial outcome. ​Liaises with relevant stakeholders in supporting sell-out.​

About you  

We are looking for a unique and amazing talent, who brings along the following:

• Bachelor's Degree in any Business Studies or equivalent.
• 5 years of relevant work experience with minimum 3 years in commercial focused retail environment.
• Solid understanding of Sales, Marketing, Merchandising, Demand Planning and Human Resources on retail store level.
• Proactive mindset with strong critical thinking skills, with the ability to analyze challenges and focus on practical solutions even with limited resources.
• B2B experience, brand management and strong influencing skills.
• Account management experience.

Masters of Light Since 1895

Swarovski creates beautiful crystal-based products of impeccable quality and craftsmanship that bring joy and celebrate individuality.

Founded in 1895 in Austria, the company designs, manufactures and sells the world's finest crystal, gemstones, Swarovski Created Diamonds and zirconia, jewelry, and accessories, as well as crystal objects and home accessories. Swarovski Crystal Business has a global reach with approximately 2,400 stores and 6,700 points of sales in around 140 countries and employs more than 18,000 people. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. A responsible relationship with people and the planet is part of Swarovski's heritage. Today this legacy is rooted in sustainability measures across the value chain, with an emphasis on circular innovation, championing diversity, inclusion and self-expression, and in the philanthropic work of the Swarovski Foundation, which supports charitable organizations bringing positive environmental and social impact.

Swarovski is an equal opportunity employer. We give our people the guts to celebrate individuality and pride ourselves on creating a workplace where people feel involved, respected, valued, connected, and heard. A place where anyone/everyone belongs. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, physical or mental disability, medical condition, pregnancy, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under the law of the countries we operate in.