Part-Time SEO

Part-Time SEO & SEM Specialist

Location: Malaysia Job Type: Part-Time (1 week per month) Industry: Health & Wellness / E-commerce

About Us

We're a rapidly growing health and wellness platform revolutionizing how people access premium healthcare services across ASEAN. Our digital ecosystem connects thousands of users with verified providers, and we're looking for a talented SEO & SEM specialist to help us scale our online presence.

The Role

We're seeking an experienced Part-Time SEO & SEM Specialist to optimize our digital marketing efforts and drive qualified traffic to our platform. This flexible role requires approximately 1 week of work per month, perfect for specialists looking for project-based engagement with a dynamic, fast-growing company.

Key Responsibilities

SEO Optimization

• Conduct keyword research and implement SEO strategies to improve organic search rankings
• Optimize website content, meta tags, and on-page elements using WordPress
• Perform technical SEO audits and implement fixes
• Monitor and analyze SEO performance using SEMrush and other analytics tools
• Build and execute link-building strategies

SEM & Paid Advertising

• Create, manage, and optimize Google Ads campaigns for maximum ROI
• Develop and execute Meta Ads (Facebook/Instagram) strategies
• Monitor campaign performance and adjust bidding strategies
• Conduct A/B testing for ad copy and landing pages
• Manage advertising budgets efficiently

E-commerce & Listings Optimization

• Optimize product listings and service pages for conversions
• Improve website user experience and conversion funnels
• Implement e-commerce best practices for marketplace optimization
• Analyze competitor strategies and identify opportunities

Reporting & Analysis

• Provide monthly performance reports with actionable insights
• Track KPIs including traffic, conversions, and ROI
• Recommend data-driven improvements for ongoing campaigns

Required Qualifications

Essential Skills:

• Proven experience in SEO and SEM (minimum 2-3 years)
• Strong proficiency with WordPress (theme customization, plugins, SEO optimization)
• Expert knowledge of SEMrush for keyword research and competitive analysis
• Hands-on experience managing Google Ads campaigns
• Proficiency in Meta Ads (Facebook Ads Manager)
• Experience with e-commerce and marketplace optimization
• Understanding of website analytics (Google Analytics, Search Console)

Technical Requirements:

• Knowledge of HTML/CSS basics for on-page optimization
• Familiarity with SEO plugins (Yoast SEO, Rank Math)
• Understanding of conversion rate optimization (CRO)
• Experience with landing page optimization

Soft Skills:

• Self-motivated and able to work independently
• Strong analytical and problem-solving abilities
• Excellent communication skills in English
• Results-oriented with attention to detail
• Ability to manage multiple projects simultaneously

Preferred Qualifications

• Experience in healthcare, wellness, or medical tourism industries
• Knowledge of ASEAN market digital marketing trends
• Certifications: Google Ads, Google Analytics, Facebook Blueprint
• Experience with other tools: Ahrefs, Moz, Screaming Frog
• Understanding of local Malaysian search behavior and trends

What We Offer

• Flexible Schedule: Work 1 week per month on your own schedule
• Competitive Compensation: Based on experience and results
• Growth Opportunity: Potential to expand role based on performance
• Impactful Work: Contribute to a mission-driven health and wellness platform
• Collaborative Team: Work with a dynamic, innovative team

Work Arrangement

• Time Commitment: Approximately 1 week per month (flexible scheduling)
• Contract Type: Part-time consultant/freelance basis
• Start Date: Immediate
• Reporting: Monthly performance reviews and strategy sessions

IMPORTANT APPLICATION REQUIREMENTS: To be considered for this position, you MUST:

• Complete ALL pre-screening questions - Incomplete applications will be automatically rejected
• Provide portfolio or campaign examples - This is mandatory, not optional.
• Submit at least ONE of the following:
• Portfolio website link
• Case study documents (PDF/Google Drive link)
• Campaign screenshots with results (Google Ads, Meta Ads, SEMrush)
• LinkedIn profile with detailed project descriptions
• Live websites you've optimized with before/after data

Job Type: Freelance

Pay: RM3, RM3,500.00 per month

Benefits:

• Flexible schedule

Application Question(s):

• What is your Date of Birth?: DD/MM/YY
• How many years of experience do you have optimizing WordPress websites for SEO?
• Which SEMrush features have you used regularly in your SEO/SEM work?
• What is your total experience managing Google Ads campaigns?
• How experienced are you with Meta Ads Manager?
• Have you worked on e-commerce or marketplace optimization projects?
• Do you have experience marketing healthcare, wellness, or medical tourism services?
• How familiar are you with Malaysian search behavior and digital marketing trends?

Work Location: In person